Our panel of media experts Gini Dietrich, Shonali Burke and Jeff Domansky walk us through why a strong, trusted network of influencers needs to be included in your marketing strategy and communications toolkit. This webinar, moderated by Deirdre Breakenridge, will give you strategies, tips and tools from identification and engagement tactics to explaining the ROI.
Master your approach to building great media and influencer relationships. In this webinar you’ll hear examples of great pitches well-known subject-matter experts Dan Ovsey, Michael Smart and Martin Waxman (moderated by Deirdre Breakenridge), and learn how to generate more media interest, coverage and stronger relationships.
This panel discussion, featured at the 2014 National Investor Relations Institute (NIRI) Conference, features Scott Doniger, Jason Golz, Darrell Heaps and Natalie Heard – some of today's foremost experts in social IR – who discuss the state of investor communications, the social-savvy enterprise, and why Wall Street is paying attention to the social IRO.
Marketwired hosted a panel discussion at the 2015 PRSA International Conference featuring Michael Brito, Rebekah Iliff and Lee Odden. Listen in as these well-known subject matter experts spur creativity and confidence in generating content that evangelizes, influences and boosts brand loyalty.