IPG Mediabrands to Acquire Canadian Media Planning and Buying Agency, Media Experts
October 28, 2015 15:37 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - Oct. 28, 2015) - IPG Mediabrands, the media and communications arm of Interpublic Group (NYSE:IPG), announced today that it plans to acquire a...
TV Attack Ads and Social Media Spending Adds Up for Conservatives, Liberals and NDP
October 15, 2015 06:00 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - Oct. 15, 2015) - Before the votes are counted election day, IPG Mediabrands has delved into consumer Twitter data, party ad spend information and debate...
Blue Jays Bandwagon Crowded on TV and Social Media
August 19, 2015 11:27 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - Aug. 19, 2015) - Editors Note: There is a photo associated with this press release. The Blue Jays may have to build a bigger bandwagon...
Pan Am Games a Huge Hit on TV and Social Media
July 28, 2015 06:00 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - July 28, 2015) - Despite the concerns of critics, the Pan Games in Toronto proved to be very popular with Canadians according to a new IPG Mediabrands...
Being a Dad Makes You Happier
June 19, 2015 12:24 ET | Initiative
TORONTO, ONTARIO--(Marketwired - June 19, 2015) - Initiative, part of the global communications network IPG Mediabrands, has released a new global study into Millennial dads (aged 25-34),...
Dad Is Clearly #2 to Mom: Only 45% of Canadians Plan to Buy a Father's Day Gift
June 10, 2015 06:00 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - June 10, 2015) - While 57% of Canadians say Father's Day is important, less than half (45%) plan to buy their Dad a Father's Day gift...
Selon une étude menée par un centre du sommeil, 1 Canadien sur 4 prend des jours de maladie pour rattraper du sommeil
June 08, 2015 06:00 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - 8 juin 2015) - Note aux rédacteurs : Une image est associée à ce communiqué de presse. Le Canada n'a rien à...
Sleep Centre Study Says One in Four Canadians Call in Sick to Catch Up on Sleep
June 08, 2015 06:00 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - June 8, 2015) - Editors Note: There is an image associated with this press release. Sleepless in Seattle has nothing on Canada where...
Most Have No Plans to Buy Tickets to the Pan-Am Games According to Field Day's Annual Toronto Entertainment Survey
May 27, 2015 10:34 ET | Field Day Inc.
TORONTO, ONTARIO--(Marketwired - May 27, 2015) - Four in five adults (77 per cent) living in Southern Ontario say they have no plans to purchase tickets to the upcoming Pan-Am Games in...
Retransmission: Most Canadians Feel No Pressure to Buy a Mother's Day Gift, 55% Still Plan to Shop for Mom
May 07, 2015 11:01 ET | IPG Mediabrands
TORONTO, ONTARIO--(Marketwired - May 6, 2015) - While there's only 4 shopping days left to buy a Mother's Day gift before the big day on Sunday, four in five Canadians say they feel no...