Customer Channel Preferences Are Driving Multi-Channel Marketing
June 10, 2010 11:00 ET | Aberdeen Group
BOSTON, MA--(Marketwire - June 10, 2010) -  One of the top pressures dictating multi-channel marketing decisions of retailers is consumer frustration with disjointed experiences across channels,...
Customer Data and Digital Consumerism Driving Cross-Channel Loyalty
April 22, 2010 11:00 ET | Aberdeen Group
BOSTON, MA--(Marketwire - April 22, 2010) -  The top pressure retail organizations face around cross-channel customer loyalty is the inability to capture customer data, according to the Aberdeen...
Customer Data and Digital Consumerism Driving Cross-Channel Loyalty
April 07, 2010 11:00 ET | Aberdeen Group
BOSTON, MA--(Marketwire - April 7, 2010) -  The top pressure retail organizations face around cross-channel customer loyalty is the inability to capture customer data, according to the Aberdeen...