Parks Associates: More Roku Owners Than Apple TV Owners Use Over-the-Top (OTT) Services to Watch TV and Movie Content
April 08, 2014 09:00 ET | Parks Associates
DALLAS, TX--(Marketwired - Apr 8, 2014) - Parks Associates announced new U.S. consumer research today at the 2014 NAB Show showing more Roku owners than Apple TV owners use an over-the-top (OTT)...
Parks Associates Announces Partnership With Digital Media Wire and GSMA for Disruptive Media Conference at 2014 NAB Show
March 11, 2014 09:00 ET | Parks Associates
DALLAS, TX--(Marketwired - Mar 11, 2014) - Parks Associates today announced consumer research that nearly one-half (47%) of video consumed on a TV set in the U.S. now comes from non-linear sources....