More Than 40% of Consumers Have Been Victims of Credit and Debit Card Fraud Resulting in High Consumer Anxiety and Fear of Experiencing Card Fraud in the Future

LAS VEGAS, NV--(Marketwired - March 03, 2016) - SmartMetric, Inc. (OTCQB: SMME) -- A recent survey conducted by Vantiv and Socratic Technologies found more than 40 percent of consumers have fallen victim to either credit or debit card theft or fraud. The survey defined fraud as charges on consumer's credit or debit card that cardholder did not authorize.

Based on consumer experience of falling victim to credit and debit card fraud there is little wonder why so many consumers are more fearful of becoming victims of card fraud than victims of terrorism. It is this consumer concern that we see as a strong force in motivating consumers to adopt our safer biometric based credit card said today SmartMetric's President & CEO, Chaya Hendrick.

SmartMetric has created a fingerprint activated biometric credit card that uses a super miniature fingerprint scanner inside the credit card that is used to identify and validate the card user. The card holder simply swipes their finger across the sensor on the surface of the card and in less than 0.25 seconds the card reads and matches the person's fingerprint that then in turn activates the card for use at the checkout or ATM. SmartMetric has also created a small USB card reader adaptor that turns a person's laptop into a much safer way to buy online. Simply inserting the USB card reader into the USB port of the laptop, activating the card by swiping your finger and then inserting your card into the reader has now brought the safety and power of biometric security to the online user.

We see our new biometric payments card as a totally new technology device. By adding advanced electronics including a Cortex processor, rechargeable battery, memory and a powerful biometric scanner we have turned the humble credit card into an advanced and powerful new device in its own right. A device designed to deliver greater security for card issuers and cardholders alike, said Chaya Hendrick.

The SmartMetric Biometric card works with the EMV chip technology. According to EMVco there are 3.4 billion EMV chip cards now in use around the world. 

To view a video of the SmartMetric biometric chip card follow this link:

SmartMetric Biometric Payments Card --

To view the company website:

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