SAN FRANCISCO, CA--(Marketwired - Nov 14, 2014) - 1 Mainstream announced today that it has partnered with CBS Interactive to launch CBSN, a live digital news network, across multiple connected TV devices. CBSN is the first streaming news network that allows Internet-connected consumers to watch live, anchored news coverage across all leading digital platforms.
The 1 Mainstream platform provides CBSN with instant reach by delivering the network across multiple connected TV devices. CBSN is available 24/7 and features live, anchored coverage 15 hours each weekday, with original reporting on important national and global stories, coverage of live breaking news, and on-demand video from award-winning CBS News broadcast programs. An hourly format from 9am - midnight ET every weekday allows viewers to stay up to the minute on the day's news, and DVR-like functionality allows viewers to watch previous segments and jump back into live programming seamlessly.
1 Mainstream is the leading digital TV platform for distribution of linear and on-demand content to connected devices. Their innovative platform enables content companies to quickly deliver complex and comprehensive video offerings to streaming players and connected TVs.
"Rapid, widespread distribution to consumers with connected TV devices has been a critical part of our launch strategy and 1 Mainstream has been instrumental in helping us achieve that," said Bill Martens, VP and General Manager of CBSNews.com.
"You only have to watch CBSN once to appreciate that this is the shape of things to come. OTT and traditional television are converging at an increasing pace," said Rajeev Raman, 1 Mainstream's CEO "The market is continually expanding, and we are excited to play a part in this emerging transformation."
To read more about the partnership in the context of growth in the OTT space, please see today's piece by P.J. Bednarski of MediaPost, who also covered the news.
About 1 Mainstream
1 Mainstream (Cupertino, CA) is a digital TV distribution platform for deploying HD video services in weeks across the most popular TV, game console, tablet and streaming devices. Leading broadcasters and operators, such as BSkyB, use 1 Mainstream to automate native app creation, content delivery, protection, and monetization. For more information, visit http://www.1mainstream.com.
About CBS Interactive
CBS Interactive, a division of CBS Corporation, is the premier online content network for information and entertainment. With more than 280 million people visiting its properties each month, CBS Interactive is a top Web property globally. Its portfolio of leading brands, which include CBS.com, CNET, CBS.com, CBSNews.com, CBSSports.com, TVGuide.com, GameSpot, TV.com and Last.fm, span popular categories like technology, entertainment, sports, news and gaming.
Follow CBS Interactive on Twitter at twitter.com/cbsi and on Facebook.
Contact Information:
Contact:
Alex Levy
WIT Strategy
For 1 Mainstream
Alevy@witstrategy.com
650-996-5758