Library and Archives Canada

Library and Archives Canada

January 25, 2007 15:47 ET

2006 TD Summer Reading Club a Hit with Children in Saskatchewan

REGINA, SASKATCHEWAN--(CCNMatthews - Jan. 25, 2007) - Last summer, more children in Saskatchewan participated in the TD Summer Reading Club than in previous years. According to statistics released today by Library and Archives Canada and the Saskatchewan Library Association, the TD Summer Reading Club 2006 enjoyed its most successful year ever. Decima Research collected the data from 2,000 public library branches in 11 participating provinces and territories for publication in the National Report of 2006 Program Statistics.

The Saskatchewan Library Association, as provincial coordinating body for the program, offered the TD Summer Reading Club to 364 participating library branches. In total, more than 2,000 activities were organized to encourage kids to read-570 more than the previous summer-with nearly 35,000 children taking part. The report also revealed that the most common testimonial from parents and teachers about the program was that it helped children improve their reading habits significantly. In fact, the 17,600 registered club members read and enjoyed 150,000 books over the summer.

A joint initiative between TD Bank Financial Group, Library and Archives Canada and the Toronto Public Library partnering with provincial-territorial library agencies, the TD Summer Reading Club is an award-winning program that offers children and their families across Canada a fun approach to reading during the summer months. Last summer, over 27,000 reading kits, which include a poster, stickers and an activity booklet, were given to children in Saskatchewan as an incentive to read. The program is offered free to children ages 12 and under every summer in participating public libraries.

This innovative program is an example of how the public library community contributes to raising literacy levels of young Canadians. National and provincial results from the National Report of 2006 Program Statistics were released on the eve of Family Literacy Day, a celebration of the joy and importance of reading. For more information on the Report and on the TD Summer Reading Club, visit www.td-club-td.ca.

Contact Information

  • Library and Archives Canada
    Pauline M. Portelance
    Media Relations Officer
    613-996-6128