SOURCE: Notch Novelty Corporation

March 20, 2007 09:30 ET

236% Revenue Growth Reported by Notch Novelty

REDLANDS, CA -- (MARKET WIRE) -- March 20, 2007 -- Notch Novelty Corporation (PINKSHEETS: NHNV), a manufacturer and distributor of high-value unique sign products and novelty items released their 2006 year-end financial statements revealing a 236% growth over 2005 revenue.

"Notch products sold extremely well at the retail level," reports Brett Weiss, CEO of Notch Novelty Corporation. "We opened up relationships with many distributors, both large and small, as well as advancing relationships with large retailers. Most importantly, sales performance of Notch products at the retail level kept the customers coming back for more. Our re-orders have never been stronger."

"One thing we learned was that our support team is capable of a $1,000,000 financial quarter and that we make a lot of profit at that revenue level. That is our company's new goal and direction: as many $1,000,000 quarters as possible."

"We did take a slight loss, mostly due to the expenses associated with being a public corporation," commented Mr. Weiss. "Even without being a fully reporting company, there are significant costs. Unfortunately, the capital required to achieve such growth was promised but not received last year. Notch is working on new funding to fuel our 2007 growth and grow the company into solid profitability."

About Notch Novelty Corporation

Notch Novelty Corporation manufactures and distributes unique sign products and novelty items to the Extreme Value industry in the United States and Canada. Notch leads this industry in sign products for resale and also develops novelty items for sale to major distributors and retailers offering goods at the $1 price point. Products are manufactured at contracted factories throughout Mainland China at the lowest possible cost and most efficient turnaround times possible. Notch revenue continues to grow through a cooperative agreement with Disney licensee National Design LLC of San Diego. Notch Novelty developed and distributes an exclusive line of Disney Fuzzy artboards, Write-On Magnetic Dry Erase boards, Novelty Pens & Pencils and more in the top selling brands: Mickey Mouse, Winnie the Pooh, Princess, Tinkerbell, and now the successful Disney / Pixar movie, "Cars." You can see Notch items on-line at www.notchnovelty.com or by visiting high-value retailers in your neighborhood.

Please visit the company website at: http://www.notchnovelty.com for more information.

Safe Harbor Statement Except historical matter contained herein, matters discussed in this news release are forward-looking statements and are made pursuant to the Private Securities Litigation Reform Act of 1995. These forward-looking statements reflect assumptions and involve risk and uncertainties, which may affect the Company's business and prospects and cause actual results to differ materially from these forward-looking statements.

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