SOURCE: 24/7 Media

24/7 Media

September 05, 2013 09:07 ET

24/7 Media Announces Promotions on Marketing Team in Paris and New York

Estelle Reale and Sandy Drayton Named Vice President

NEW YORK, NY--(Marketwired - Sep 5, 2013) - 24/7 Media, WPP Digital's marketing technology company, announced today the promotion of two members of the Marketing team, in Paris and New York, to Vice President. Estelle Reale, formerly Director of Global Marketing & Communications, is now Vice President, Global Marketing & Communications. Sandy Drayton assumes the role of Vice President, Marketing & Communications.

Reale, based in Paris, has been with 24/7 Media since 2003, when she joined the company as Director of Communications for France. Her role later expanded to include Marketing for Europe and in 2012 her responsibilities became global. Reale has over 18 years of experience in Marketing and Communications, including work in cross-cultural and start-up environments. With her deep knowledge of the digital industry, she guides the brand and product marketing for the company.

In the New York office, Drayton moves from Director of Marketing & Communications to the Vice President position. She joined 24/7 Media in 2011 as Director of Communications with years of experience representing major brands, including: Entertainment Weekly and LIFE magazines, The Michael J. Fox Foundation for Parkinson's Research, and AOL. Last summer she assumed responsibility for Marketing activities in North America, working closely with Reale and her team. 

"We are fortunate to have such a collaborative and experienced global team powering all of our marketing activities," said David J. Moore, Chairman & CEO, 24/7 Media. "Their work is key to the growth of our brand and the expansion of our products and services."

These promotions follow the recent launches of several new advertising solutions sold by Real Media Group, including: 24/7 Socialite, 24/7 InfuseTV, 24/7 Media Alchemy Ad Labs, and 24/7 mStory, all of which can be customized to fit any brand's specific needs. 24/7 Media's unique unified reporting provides insights that enable marketers to reach their goals for both brand awareness and direct response with great accuracy and scale.

About 24/7 Media
24/7 Media, formerly 24/7 Real Media, creates the technology tools for business advantage in the digital age, offering powerful and streamlined marketing solutions in a complex digital industry. 24/7 Media works tirelessly to hone and refine its digital technology innovations for both the buyers and sellers of digital media, improving the flow of multi-screens information, creating a deeper understanding of online audiences and data. With 24/7 Media technologies, companies benefit from extensive digital capabilities: precise targeting, ad delivery, in-depth analytics, data management, and real-time-bidding. For more information, visit www.247media.com.

Contact Information

  • Media Contact:
    Jacob Mergendoller
    24/7 Media
    Email Contact
    212.231.7235