NEW YORK, NY--(Marketwired - Oct 31, 2013) - 24/7 Media, a global leader in digital media & technology, announced today that Max Jaffe has been promoted to Vice President, Media Development. He will run the newly created Media Development Team that has responsibility for the ongoing enhancement of the company's media offerings for advertisers and agencies as well as the creation of new media products.
In recent months, 24/7 Media has enhanced its media offerings with products that provide social, mobile and video solutions for advertisers worldwide. The company works constantly to add additional tools and functionalities to its products, while also growing its roster of integrated partners to provide simple and efficient tools for marketers. Jaffe and his team will lead these innovations.
"Max's deep knowledge of campaign management, account strategy and our media business make him ideally suited for this position," said Nicolle Pangis, President of 24/7 Media's Real Media Group. "This new team will be central to developing media products that meet the evolving needs of our clients and drive additional revenue."
Jaffe joined 24/7 Media as a Campaign Manager in 2009. He most recently served as Director, Real Time Trading & Optimization. A graduate of Skidmore College, with a BA in Business and Economics, Jaffe is based in 24/7 Media's New York City headquarters.
About 24/7 Media, Inc.
24/7 Media, Inc., formerly 24/7 Real Media, is a leader in digital marketing technology, serving advertisers, agencies and digital publishers worldwide. The company has been in the forefront of media innovation for fifteen years. The 24/7 technology platform spans every digital channel, providing users with unprecedented control and consolidated data analysis. This technology powers Real Media Group, a business unit that helps marketing organizations engage their audiences with superior precision, transparency and return on investment. The group also helps digital publishers monetize their properties and manage advertising operations more effectively. 24/7 Media is a WPP Digital company headquartered in New York with 18 offices in a dozen countries. For more information, please visit www.247media.com.
24/7 Media is a member of the NAI and adheres to the NAI privacy principles that have been applauded by the FTC. These principles are designed to help ensure Internet user privacy. For more information about online data collection associated with ad serving, including online preference marketing and an opportunity to opt-out of 24/7 Media cookies, go to: www.networkadvertising.org.