SOURCE: TwoVee

August 20, 2014 10:30 ET

2V Releases Companion App Platform, Radically Transforming the Way People Experience Media

Industry Expansion and Need for Better Mobile Entertainment Drives 2V Launch Into Marketplace With iPhone App

LOS ANGELES, CA--(Marketwired - Aug 20, 2014) - 2V, a Second Screen Companion Platform provider, today announced the launch of the 2V App, which allows audiences to automatically receive synchronized and contextually relevant content on their connected Smart devices while they watch TV and movies.

The 2V App allows audiences to engage and transact with their favorite shows or movies with a sophisticated set of social tools without disconnecting or distracting them from the primary program on TV. In addition, the 2V app empowers audiences to participate in polls, places of interest, news articles, shopping, filtered social chat, multi-media, actor/people bios and the ability to pin and share content with friends in one intuitive and easy-to-use App.

"2V is the next generation of Second Screen Companion tools and technology delivered as an inexpensive and instantly deployable platform that is effectively driving revenues for content owners while enabling consumers to access their favorite shows on any screen," says Peter Liu, CEO of 2V. "We are very excited to launch the 2V app as an alternative entertainment vehicle to TV and movie fans."

In addition, 2V also has an easy-to-use Content Management System (CMS) that empowers content creators, studios and networks to deliver compelling companion experiences for all of their shows and media assets. The 2V CMS captures and curates big data analytics for unprecedented insight into audience habits, trends and usage. Unlike most social network platforms, the 2V CMS enables content owners to moderate comments ensuring the safest and best user and brand experience. 

The 2V App interlocks TV and Web environments, creating an end-to-end system for brands and advertisers to sell products and services like never before -- where TV creates the emotion and impulse to purchase and 2V provides the intelligent point of sales system for audiences to easily transact.

2V is available at the 2V website at www.twovee.com or the Apple App Store at https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=898089630&mt=8

About 2V:

2V Changes the way people experience media. 2V IS the next generation of entertainment tools and technology delivered in an easy-to-use platform that allows content creators to quickly and inexpensively deliver compelling, premium and exclusive companion experiences to complement any TV & Movie experience. There's never been an easier way to engage in enhanced TV and movie experiences across multiple platforms. For more information, please visit www.twovee.com

Contact Information

  • PR contact
    Sarah Miller
    Axis Entertainment
    E: Email Contact
    T: 310 276.2220