April 28, 2010 03:00 ET

3PAR Partners With Systems Integrator Purity in Norway

FREMONT, CA--(Marketwire - April 28, 2010) -  3PAR® (NYSE: PAR), the leading global provider of utility storage, announced today that it has expanded its European sales through partnership with Norway-based systems integrator Purity IT, an enterprise IT solutions specialist with a strong focus on green credentials. Purity resells and supports 3PAR InServ® Storage Server hardware and 3PAR InForm® Software across Norway.

"We are very excited about this partnership because 3PAR and Purity make a strong match: we both aim to provide our customers with efficient, scalable, and robust storage," said Kjell Rune Øyrås, Sales Director at Purity. "We are highly committed to reducing the datacenter carbon footprint and 3PAR's technology allows us to offer products that can make a measurable difference to the environment."

Purity was founded by Lars Olav Habberstad and Kjell Rune Øyrås, previously at Proact, one of the biggest IT resellers in the region, which today is known for its market knowledge and cutting-edge solutions. Purity provides its customer base with services and 24/7 support for 3PAR's hardware and software products. Former director of the United Nations Environment Program, Svein Tveitdal, is also one of the co-founders and chairman of the board at Purity.

"Purity's business agility and its focus on the high end of the storage market make it an ideal partner for us," said David Scott, President and CEO for 3PAR. "3PAR is the only enterprise-class storage brand in the Purity product portfolio, and we look forward to growing our local presence through this new relationship."

About Purity
Purity has the vision to be the leading supplier of green IT, with in the Nordics, by providing advice, analysis and solutions according to our GRIT® concept (GREEN on IT). The GRIT® concept helps prospects and customers to save on CO2 emissions and costs at the expense of a more efficient IT infrastructure. Purity IT are experts in virtualization with a focus and expertise around the "green" storage initiative. Virtualization of servers has become the standard and most companies/ organizations are using virtualization for servers today. Purity has many years of experience in the virtualization of servers and how to associate data to the virtual environment. Purity's acclaimed solutions make use of next generation storage and de-duplication technologies. Our energy-efficient solutions reduce costs, save energy toward improved performance and easier operation. Many of Norway's largest companies use Purity as a consultancy and solution provider underlines both the expertise and best practices.

About 3PAR
3PAR® (NYSE: PAR) is the leading global provider of utility storage, a category of highly virtualized and dynamically tiered storage arrays built for public and private cloud computing. Our virtualized storage platform was built from the ground up to be agile and efficient to address the limitations of traditional storage arrays for utility infrastructures. As a pioneer of thin provisioning and other storage virtualization technologies, we design our products to reduce power consumption to help companies meet their green computing initiatives, and to cut storage total cost of ownership. 3PAR customers have used our self-managing, efficient, and adaptable utility storage systems to reduce administration time and provisioning complexity, to improve server and storage utilization, and to scale and adapt flexibly in response to continuous growth and changing business needs. For more information, visit the 3PAR Website at:

© 2010 3PAR Inc. All rights reserved. 3PAR, the 3PAR logo, Serving Information, InServ, InForm, InSpire, and Thin Built In are all trademarks or registered trademarks of 3PAR Inc. All other trademarks and registered trademarks are the property of their respective owners.

Contact Information

  • 3PAR US Contact
    John D'Avolio
    +1 510 668 9328
    Email Contact

    3PAR EMEA Contact
    Federica Monsone
    A3 Communications for 3PAR
    +44 (0) 1252 875 203
    Email Contact