December 07, 2005 11:00 ET

3n Provides Essential Communication Link for Southern California Residential Community of Hidden Hills

3n Mass Notification System Enables Safe Evacuation During Recent Fire Hazard

GLENDALE, CA -- (MARKET WIRE) -- December 7, 2005 -- 3n (National Notification Network), a leading provider of mass notification systems, announced today that the 2,000-resident private community of Hidden Hills, Calif., is using the 3n mass notification system as its primary communications platform for routine communications and emergencies.

For more than six months, Hidden Hills Community Association, which oversees nearly 650 home sites and all common-area locations, has leveraged the 3n mass notification system primarily to facilitate regular communications with community members, such as sending reminders to purchase tickets for upcoming community events or vote in board member elections. On September 29, 2005, however, the 3n mass notification system was tapped to issue an urgent evacuation order when a nearby fire in Chatsworth, Calif., came dangerously close to destroying the community and displacing residents.

By late morning on September 29, the Chatsworth fire had consumed more than 1,700 acres, destroyed two houses and a commercial building, and forced more than 450 people out of nearby homes. Despite heroic efforts by 3,000 firefighters from Los Angeles and Ventura counties, as well as crews from as far away as Tulare and Fresno counties, only a small percentage of the fire had been contained.

According to Annette Conte, spokesperson for the Hidden Hills Community Association, "The fire came within 100 yards of the houses. We could see the fire and feel the heat."

Given the immediate danger to its residents, the Association, under the advisement of the local fire department, decided to evacuate all of its residents. Hidden Hills Community Association turned to the 3n system to quickly distribute evacuation instructions. An emergency notification message was sent within seconds alerting all 2,000 residents to evacuate Hidden Hills by 3:00 p.m. The alert cycled to all contact paths -- phones (home, work, cell), email, pager, fax and wireless devices such as laptops, PDAs and BlackBerry® devices -- until each resident confirmed receipt of the message.

Later that evening after firefighters had gotten the blaze under control, Hidden Hills Community Association again used the 3n system to notify all of the residents simultaneously that they could safely return to their homes after 10:00 p.m. This follow-up notification was delivered in seconds versus the hours it would have required if the Association had to call each resident one by one, minimizing confusion and enabling residents to return to their homes more quickly.

"The safety of our residents is our top priority," said Conte. "Working with 3n enables us to quickly and effectively broadcast urgent information to the right people in the most critical of times."

Cinta Putra, CEO and co-founder of 3n, commented, "A mass notification system is a valuable tool for organizations such as residential communities who often need to notify thousands of people in seconds, during both emergency situations and routine ones alike. By assisting Hidden Hills during the recent fire hazard, 3n freed up resources so they could focus on managing the crisis, not the communications process, preventing additional disasters from occurring."

About 3n (National Notification Network)

3n (National Notification Network) is a privately held company based in the Los Angeles area in Glendale, California. Recognized as an effective tool for both emergency situations and daily business activities, 3n's innovative and powerful proprietary automated notification system is the most advanced, efficient and easy-to-use notification system on the market today. For more information about 3n, log on to or call toll-free (888) 366-4911.

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