September 07, 2010 03:00 ET

3PAR Partners With Dongbu CNI to Sell Utility Storage Systems in Korea

Dongbu CNI Works With 3PAR to Meet Cloud Datacenter Storage Demands and Offer Enhanced Value to Utility Storage Customers

SEOUL, SOUTH KOREA--(Marketwire - September 7, 2010) -  3PAR® (NYSE: PAR), the leading global provider of utility storage, announced today a partnership with Seoul-based Dongbu CNI to deliver 3PAR Utility Storage products and maintenance services to customers throughout Korea.

3PAR Korea, the company's Korean subsidiary, chose Dongbu CNI due to its large, nationwide customer base and expert network of sales and pre-sales engineers across Korea who specialize in delivering large enterprise server and storage solutions for enterprise, service provider, and Internet/Web datacenters. Dongbu CNI has agreed to sell 3PAR Utility Storage as well as offer maintenance services through its proven nationwide support network.

Under the terms of the agreement, Dongbu CNI now offers sales and support for all elements of the 3PAR Utility Storage platform, including 3PAR InServ® Storage Servers and 3PAR InForm software products. These software products include 3PAR Thin Technologies -- designed to improve capacity utilization; 3PAR Adaptive Optimization -- developed to give data mobility across storage tiers; and 3PAR Remote Copy -- 3PAR's disaster recovery solution. Through the partnership, 3PAR gains the leverage of Dongbu CNI's sales and technical pre-sales capabilities.

3PAR and Dongbu CNI plan to focus on large enterprises, financial services, and Web portals as target markets where the drive to deploy cloud datacenters has gained momentum within Korea. The attention of both companies will also be directed at the IT outsourcing (IT-as-a-Service) market, where Dongbu CNI has existing initiatives, and where 3PAR has already demonstrated strategic success outside of Korea. 

"3PAR has solid momentum in the hosting and private cloud computing markets," said vice president, Mansung Park, who leads the solutions division of Dongbu CNI. "We expect to leverage product simplicity, efficiency and quality to benefit our customers by increasing flexibility and reducing total cost of ownership for storage."

"3PAR applauds Dongbu CNI's experience in building IT infrastructures which boost datacenter efficiency and agility," said Scott Lee, Korea country manager for 3PAR. "Dongbu CNI is an ideal partner for us given its experience in a variety of IT areas and reach throughout Korea."

Dongbu CNI has already put in place a cloud datacenter team to promote 3PAR solutions. The company will work closely with existing 3PAR resellers to expand the company's customer base. In addition, Dongbu CNI plans to recruit additional resellers for 3PAR. 3PAR Korea and Dongbu CNI are planning to host a customer seminar to introduce 3PAR Utility Storage advantages to potential customers.

About Dongbu CNI
Established in 1994, Dongbu CNI offers various hardware and software to the end-users under the company vision of "The company who has better understanding of customers' needs." Dongbu CNI is also providing SI business, IT consulting service and ITO service, and operating its own datacenter. For more information, visit

About 3PAR
3PAR® (NYSE: PAR) is the leading global provider of utility storage, a category of highly virtualized, dynamically tiered, multi-tenant storage arrays built for public and private cloud computing. Our virtualized storage platform was built from the ground up to be agile and efficient and to eliminate the limitations of traditional storage arrays for utility infrastructures. As a pioneer of thin provisioning and other storage virtualization technologies, we design our products to reduce power consumption to help companies meet their green computing initiatives and to cut storage total cost of ownership. 3PAR customers have used our self-managing, efficient, and adaptable utility storage systems to reduce administration time and provisioning complexity, to improve server and storage utilization, and to scale and adapt flexibly in response to continuous growth and changing business needs. For more information, visit the 3PAR Website at:

© 2010 3PAR Inc. All rights reserved. 3PAR, the 3PAR logo, Serving Information, InServ, InForm, InSpire, and Thin Built In are all trademarks or registered trademarks of 3PAR Inc. All other trademarks and registered trademarks are the property of their respective owners.

Contact Information

  • 3PAR Korea Contact
    Chris Nam
    Prad Communications
    +82 (0) 10 2049 4190
    Email Contact

    3PAR U.S. Contact
    John D'Avolio
    +1 510 668 9328
    Email Contact