SOURCE: 3 Tier Logic

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February 10, 2016 08:30 ET

3TL Signs 3rd License Agreement to Provide Platform 3 for Leading U.S. Soft Drink Brand

VANCOUVER, BC--(Marketwired - February 10, 2016) -  3TL Technologies Corp. (TSX VENTURE: TTM) (OTCQB: TTMZF) (the "Company" or "3TL") announced today that in less than month it has signed a third license agreement to provide Platform3  to promote the fifth-largest selling soft drink brand in the U.S. This agreement also marks the fourth time that the owner of the soft drink brand, a Fortune 500 beverage company, has used Platform3 for a shopper marketing promotion.

Under the license agreement the Company's proprietary Optical Character Recognition (receipt scanning) technology, a module of Platform3, will be used to enable consumers who purchase US$10 or more worth of the participating products and the participating product of a popular U.S. snack food to submit their receipts throughout the offer period to receive a US$5 (five-dollar) reward. Consumers can purchase from multiple retailers to meet the required threshold for release of the reward.

"This is a big win for our receipt scanning technology," said Rob Craig, CEO of 3TL Technologies. "To have a major U.S. brand test us, use us a second time, and then come back around for a third time, a Hat-Trick if you will, shows us that our technology is in demand, and working well for our clients. Their repeat business is the ultimate validation."

Platform3 is 3TL's proprietary digital marketing platform, which includes integrated modules for, optical character recognition (receipt scanning), consumer-to-consumer content sharing, rewards and loyalty, data mining and customer relationship management. Platform3's optical character recognition mobile shopper marketing technology enables the promotion to take place by 'reading' the uploaded receipts, verifying proof-of-purchase, and awarding rewards on a consumer-specific basis.

About 3TL Technologies Corp.

Platform3 is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. Platform3 encompasses proprietary consumer engagement strategies and technology modules including optical character recognition (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. CPG companies and major retail brands use Platform3 to influence and incentivize shoppers to interact with their brand and make purchases in-store and online. 

For more information, visit 3tltechcorp.com.

For additional information about the company please visit www.sedar.com. The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors -- including the availability of funds and the results of financing efforts, -- that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see www.sedar.com). Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. 

Contact Information

  • For further information, please contact:
    3TL Technologies Corp.
    Robert Craig
    Chief Executive Officer
    (604) 639-5441
    rcraig@3tierlogic.com