SOURCE: 3 Tier Logic

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January 07, 2016 08:35 ET

3TL Signs License Agreement to Provide Digital Marketing Technology for Fortune 500 Beverage Company

VANCOUVER, BC--(Marketwired - January 07, 2016) - 3TL Technologies Corp. (TSX VENTURE: TTM) (OTCQB: TTMZF) (the "Company" or "3TL") announced today that its wholly owned subsidiary, 3 Tier Logic Inc., has signed a license agreement with an advertising agency to provide the Company's Platformdigital marketing technology for the promotion of a major soft drink brand owned by a Fortune 500 beverage company. The promotion is being conducted at the U.S. locations of the world's largest retailer.

Under the licence agreement the receipt scanning module of Platform3 will enable a campaign where consumers who purchase the required amount of soft drink products at the U.S. locations of the retailer earn rewards that can be redeemed for online movies and TV shows from the website of a leading online content provider. 

"This agreement reinforces our confidence that Platform3 is providing value to major brands that are looking for ways to influence consumers' purchasing decisions at the point-of-sale in retail locations. Since focusing our resources on the U.S. shopper marketing segment we have signed license agreements, directly and through agencies, with a growing number of consumer packaged goods companies that have large annual budgets for in-store promotions," said Rob Craig, CEO of 3TL Technologies. "We spent the second half of 2015 establishing relationships with advertising agencies and decision makers at major brands that are keen to allocate budgets to mobile digital solutions that enable rewards and the collection of valuable consumer data. Based on the our sales pipeline we expect to generate breakthrough sales in 2016."

Platform3 is 3TL's proprietary digital marketing platform, which includes integrated modules for, optical character recognition (receipt scanning), consumer-to-consumer content sharing, rewards and loyalty, data mining and customer relationship management. Platform3's optical character recognition mobile shopper marketing technology enables the promotion to take place by 'reading' the uploaded receipts, verifying proof-of-purchase, and awarding rewards on a consumer-specific basis.

About 3TL Technologies Corp.

Platform3 is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. Platform3 encompasses proprietary consumer engagement strategies and technology modules including optical character recognition (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. CPG companies and major retail brands use Platform3 to influence and incentivize shoppers to interact with their brand and make purchases in-store and online. 

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For additional information about the company please visit The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors - including the availability of funds and the results of financing efforts, - that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Contact Information

  • For further information, please contact:
    3 TL Technologies Corp.
    Robert Craig
    Chief Executive Officer
    (604) 639-5441