SOURCE: 3 Tier Logic

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January 12, 2016 08:30 ET

3TL Signs License Agreement to Provide Digital Marketing Technology for Leading Meat Snack Company

VANCOUVER, BC--(Marketwired - January 12, 2016) - 3TL Technologies Corp. (TSX VENTURE: TTM) (OTCQB: TTMZF) (the "Company" or "3TL") announced today that its wholly owned subsidiary, 3 Tier Logic Inc., has signed a license agreement with leading U.S. based meat snacks company (the "Customer") to provide the Company's Platform3 digital marketing technology for the promotion of their products and brand. The promotion will be conducted in 2016 at retailers across the U.S.

Under the licence agreement Platform3 will enable a campaign where consumers who purchase the Customer's meat snack products at retailers in U.S. locations earn rewards that can be redeemed to enter a sweepstakes with a chance to win valuable prizes. Consumers enter the sweepstakes by submitting their purchase receipt on their mobile phones using Platform3's Optical Character Recognition (receipt scanning) module. Consumers who register for the sweepstakes can also submit a "tag line" promoting the Customer's meat snacks and earn cash rewards if their tag line is used on the Customer's packaging. Consumers can win additional entries into the sweepstakes by sharing the tagline with their friends and followers over social media channels using Platform3's Social Portal module.

"This agreement shows the power of Platform3 as an integrated digital marketing platform with modules that can be used to influence purchasing decisions at the point-of-sale, and to provide ongoing engagement with the consumer after purchase," said Rob Craig, CEO of 3TL Technologies. "3TL helps brands leverage the power of social channels by rewarding consumers to share valuable content with their friends and followers. We believe that the ability to offer major brands an easy to use, and to implement, digital marketing platform that includes these features in addition to ongoing loyalty, data mining and CRM modules is a key differentiator that will enable 3TL to provide long term value to our customers and recurring revenues for shareholders."

Platform3 is 3TL's proprietary digital marketing platform, which includes integrated modules for, optical character recognition (receipt scanning), consumer-to-consumer content sharing, rewards and loyalty, data mining and customer relationship management. Platform3's optical character recognition mobile shopper marketing technology enables the promotion to take place by 'reading' the uploaded receipts, verifying proof-of-purchase, and awarding rewards on a consumer-specific basis.

About 3TL Technologies Corp.

Platform3 is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. Platform3 encompasses proprietary consumer engagement strategies and technology modules including optical character recognition (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. CPG companies and major retail brands use Platform3 to influence and incentivize shoppers to interact with their brand and make purchases in-store and online. 

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For additional information about the company please visit The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors -- including the availability of funds and the results of financing efforts -- that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Contact Information

  • For further information, please contact:
    3 TL Technologies Corp.
    Robert Craig
    Chief Executive Officer
    (604) 639-5441