SOURCE: 3 Tier Logic

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March 17, 2016 08:00 ET

3TL Signs License Agreement to Provide Platform3 for Leading Cereal and Snack Foods Brand

VANCOUVER, BC--(Marketwired - March 17, 2016) -  3TL Technologies Corp. (TSX VENTURE: TTM) (OTCQB: TTMZF) (the "Company" or "3TL") announced today that it has signed a license agreement to provide Platform3  to promote the consumer packaged goods of a leading cereal and snack foods brand. Consumers will be rewarded for purchasing designated products with tickets for a major animated movie to be released at the end of the promotion. The shopper marketing promotion is planned to commence on May 19, 2016 and run for one month nationally in the U.S.

Under the license agreement the Company's proprietary Platform3 Optical Character Recognition (receipt scanning) technology will be used in to enable mobile digital rewards for consumers who purchase the designated cereal and fruit snacks in retail locations across the U.S. Consumers who purchase two large packages of the participating products during the promotion period will have the opportunity to submit an image of their receipt online for validation. Once their receipt is validated, they will receive a reward code via email, valid for a $13 movie ticket certificate to see a newly released major animated motion picture.

"We are encouraged that a leading consumer packaged goods company and a major animated company are coming together for an important promotion using Platform3. This license agreement and our progress in 2016, shows that leading brands have bought into our value proposition and trust our software platform to perform and deliver results," said Rob Craig, CEO of 3TL Technologies. "This is the 9th license agreement we have signed for 2016 with a leading consumer packed goods company. With over 200 opportunities in our sales pipeline and a growing number of satisfied customers we are confident that 2016 will be a breakthrough year for sales and customer growth."

Platform3 is 3TL's proprietary software-as-a-service (SaaS) digital marketing platform, which includes integrated modules for, optical character recognition (receipt scanning), consumer-to-consumer content sharing, rewards and loyalty, data mining and customer relationship management. Platform3's optical character recognition mobile shopper marketing technology enables the promotion to take place by 'reading' the uploaded receipts, verifying proof-of-purchase, and awarding rewards on a consumer-specific basis.

About 3TL Technologies

Platform3 is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. Platform3 encompasses proprietary consumer engagement strategies and technology modules including optical character recognition (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. CPG companies and major retail brands use Platform3 to influence and incentivize shoppers to interact with their brand and make purchases in-store and online. 

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For additional information about the company please visit The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors - including the availability of funds and the results of financing efforts, - that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. 

Contact Information

  • For further information, please contact:
    3TL Technologies Corp.
    Robert Craig
    Chief Executive Officer
    (604) 639-5441