SOURCE: 3 Tier Logic

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March 23, 2016 08:00 ET

3TL Signs License Agreement to Provide Platform3 for Leading Ice Cream and Frozen Confections Brands

VANCOUVER, BC--(Marketwired - March 23, 2016) - 3TL Technologies Corp. (TSX VENTURE: TTM)(OTCQB: TTMZF) (the "Company" or "3TL") announced today that it has signed a license agreement to provide Platform3 to promote the ice cream and frozen confection products for a number of leading brands owned by the largest global manufacturer of ice cream products. Consumers will be rewarded for purchasing designated products with digital certificates that can be redeemed for movie tickets or for digital content. The shopper marketing promotion is planned to commence in May 2016 and run for five months, at the locations of the second largest grocery chain in the U.S.

Under the license agreement the Company's proprietary Platform3 Optical Character Recognition (receipt scanning) technology will be used to enable mobile digital rewards for consumers who purchase the designated ice cream and frozen confection products in retail locations across the U.S. Consumers who purchase US$20 of the participating products during the promotion period will have the opportunity to submit an image of their receipts online for validation. Once their receipts are validated they will receive a reward code via email, valid for a US$5 certificate that can be redeemed for movie tickets or digital content.

"We are encouraged that another leading consumer packaged goods company is using Platform3 to connect directly with their consumers through mobile devices and reward them for purchasing their products. Platform3 enables brands to collect and analyze data online about who their consumers are, and when and where their products are being purchased in retail locations," said Rob Craig, CEO of 3TL Technologies. "In 2016, we have signed license agreements for our technology to be used for digital promotions for leading brands across many consumer packaged goods categories including soft drinks, pork products, vitamins, meat snacks, house hold products and confections."

Platform3 is 3TL's proprietary software-as-a-service (SaaS) digital marketing platform, which includes integrated modules for, optical character recognition (receipt scanning), consumer-to-consumer content sharing, rewards and loyalty, data mining and customer relationship management. Platform3's optical character recognition mobile shopper marketing technology enables the promotion to take place by 'reading' the uploaded receipts, verifying proof-of-purchase, and awarding rewards on a consumer-specific basis.

About 3TL Technologies Corp.

Platform3 is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. Platform3 encompasses proprietary consumer engagement strategies and technology modules including optical character recognition (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. CPG companies and major retail brands use Platform3 to influence and incentivize shoppers to interact with their brand and make purchases in-store and online. 

For more information, visit 3tltechcorp.com.

For additional information about the company please visit www.sedar.com. The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors -- including the availability of funds and the results of financing efforts, -- that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see www.sedar.com). Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

Contact Information

  • For further information, please contact:

    3TL Technologies Corp.
    Robert Craig
    Chief Executive Officer
    (604) 639-5441
    rcraig@3tierlogic.com