September 10, 2012 13:47 ET

411.ca Online Community Now Has More People Than Fredericton, N.B.

Registered users blow past 100,000

TORONTO, ONTARIO--(Marketwire - Sept. 10, 2012) - Why do 12 million Canadians use 411.ca to find people and local businesses? Fast and easy tools play a factor, but everything starts with the Local Search Engine's comprehensive database. Working to constantly improve it is an online community which recently surpassed 100,000 people or roughly the population of Fredericton, N.B. "Our members have a real passion for helping Canadians Get The 411 on their neighbourhood, and their contributions make 411.ca an invaluable service for folks across the country," says Steve Curry, the President and CEO of 411.ca.

Members of the 411.ca Community contribute in many ways. Many write reviews. Some add businesses missing from the database. Others correct or supplement information on the site. While helping 12 million Canadians is behind much of what they do, active members also get the chance to win amazing prizes, such as iPads, trips and cash.

Growth in the Community shows no signs of slowing. That's good news for the company and Canadians looking for people and businesses. As Curry puts it, "the bigger our Community gets, the better we become."

About 411.ca

With offices in Toronto and Montreal, 411.ca is Canada's #1 purely online directory service. Every year, more than 12 million visitors-nearly half of Canada's internet users-find a person or business on 411.ca. With its savvy search box, candid reviews and reverse look-up feature, 411.ca is the fastest and easiest way to get the 411 in your neighbourhood.

About Steve Curry

Steve Curry is one of Canada's most successful internet entrepreneurs. From his unfinished basement in 1999, he founded 411.ca as an online service that helps Canadians find people and local businesses. With Curry as President and CEO, the company has grown to more than 150 employees and 20,000 advertisers.

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