SOURCE: 41st Parameter

41st Parameter

April 25, 2011 09:00 ET

41st Parameter Repeats as AlwaysOn OnDemand Top 100 Winner

Online Fraud Detection Leader Recognized for Creating New Opportunities in Cloud Computing and SaaS

SCOTTSDALE, AZ--(Marketwire - Apr 25, 2011) - 41st Parameter, the leading provider of person not present fraud detection and prevention solutions, today announced that it has been chosen by AlwaysOn as one of the OnDemand Top 100 winners for 2011. Inclusion in the OnDemand 100 signifies leadership amongst peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. 41st Parameter was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.

"As the digital information created by businesses continues to explode at astronomical rates, the need to store, manage, socialize, and share this information is becoming extremely challenging," says Tony Perkins, founder and editor of AlwaysOn. "By providing innovative technologies that help enterprises better compete in this new era of information complexity and move their data out into the cloud, the OnDemand 100 represent some of the highest-growth opportunities in the private company marketplace."

The OnDemand 100 winners were selected from among hundreds of other technology companies nominated by investors, bankers, journalists, and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2011 list.

41st Parameter protects brand integrity while defending bottom line revenue for some of the best-known companies doing business on the Internet including top-tier multi-national financial services institutions, four of the top five U.S. airlines and more than 120 cross-border online merchants. FraudNet, 41st Parameter's suite of online cross-channel fraud detection and prevention solutions has proven uniquely effective at detecting fraud ring activity and stopping multiple forms of online and offline theft. FraudNet customers report an average review rate 80 percent below industry standard, while simultaneously reducing fraud losses and improving the customer experience.

A full list of all the OnDemand Top 100 winners can be found on the AlwaysOn website at:

"The fight against fraud is increasingly taking to the Cloud as enterprises recognize the value of rapid response to this continuously evolving threat," said Anne Hiller, vice president of marketing at 41st Parameter. "Acknowledgment by AlwaysOn for the second consecutive year demonstrates our commitment to providing organizations with innovative fraud detection and prevention technologies necessary to combat the ever-changing threat landscape."

About 41st Parameter
41st Parameter is bringing transactional integrity to the Internet. Founded in 2004 by some of the most successful fraud practitioners in financial services and e-commerce, today 41st Parameter is recognized for ongoing innovation that keeps FraudNet, its suite of hosted fraud detection and prevention solutions at the forefront of performance for enterprise-class solutions. 41st Parameter's best practices methodology and patented solution technology are responsible for dramatic reductions in fraud losses and declining attack rates at some of the world's largest institutions across financial services, e-commerce, and travel services including four of the top five global airlines, 1 in 4 Tier One Global Banks, and over 120 of the most recognized online merchants. The company was named a Visionary in the Gartner 2009 Magic Quadrant for Web Fraud Detection and was chosen by AlwaysOn as one of the OnDemand Top 100 winners for 2010. To learn more about 41st Parameter, visit

About AlwaysOn
AlwaysOn is the leading business media brand networking the Global Silicon Valley. AlwaysOn helped ignite the social media revolution in early 2003 when it launched the AlwaysOn network. In 2004, it became the first media brand to socially network its online readers and event attendees. AlwaysOn's preeminent executive event series includes the Summit at Stanford, OnMedia, OnHollywood, Venture Summit Mid-Atlantic, OnDemand, Venture Summit Silicon Valley, Venture Summit East, GoingGreen Silicon Valley, and GoingGreen East. The AlwaysOn network and live event series continue to lead the industry by empowering its readers, event participants, sponsors, and advertisers like no other media brand.

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Contact Information

  • Contact(s):
    Anne Hiller
    Corporate Marketing
    41st Parameter
    Tel: 480.776.5518
    Email Contact

    Nina Gill or Katerina Korfias
    PR for 41st Parameter
    Schwartz Communications
    Tel: (781) 684-0770
    Email Contact