SOURCE: 5min Media, IGN Entertainment

5min Media, IGN Entertainment

September 02, 2010 08:01 ET

5min Media Partners With IGN Entertainment

5min Media's Video Games Channel Brings the Latest Video Games and Entertainment Information to Consumers Across Network of More Than 800 Websites

NEW YORK, NY--(Marketwire - September 2, 2010) -  5min Media, the Web's largest video syndication platform, today announced that IGN Entertainment, the leading Internet media and services provider focused on the video game and entertainment enthusiast markets, has joined the 5min Video Games Channel. Using its proprietary VideoSeed technology, 5min Media semantically matches short-form videos such as game reviews, instructions and news from these top gaming brands across the 5min network of more than 800 sites, including MegaGames.com, GGL, NextGenWalkthroughs.com and PlayedOnline.com.

IGN Entertainment is joining G4, CrispyGamer, NextGenWalkthroughs and other video game content providers that have added thousands of game-related videos to the 5min Media network of nearly 200,000 professional videos. The 5min Media library includes videos from the leading media companies such as Scripps (Food Network, HGTV, DIYNetwork), Comcast (G4, Style), Hachette (ELLE, Woman's Day, Car & Driver), Hearst (UGO), Rodale (Prevention), Meredith (BetterTV, Parents TV), HealthCentral and Britannica. These gaming partners are now distributing the following video content through the 5min Media syndication network:

  • IGN Entertainment's premium gaming and entertainment videos targeted to young men;
  • CrispyGamer's entertaining and enduring expert commentary about video games;
  • NextGenWalkthroughs' step-by-step user guides to popular video games such as Marvel Ultimate Alliance 2, Call of Duty: World at War and Resident Evil 5.

"Our partnership with IGN Entertainment allows us to bring its best-in-class video content to gaming enthusiasts across the Web at the sites those users are already visiting," said Ran Harnevo, CEO of 5min Media. "Moreover, as our Video Games Channel continues to grow and attract millions of viewers, we're able to provide partners like IGN new monetization opportunities."

5min Media has been recently recognized as a top 10 online video website and also has been named the largest U.S. independent video property with more than 30 million unique viewers each month by comScore. 5min Media now ranks No. 1 in ten vertical categories, including home, food, technology, health, fashion, beauty, travel, pets and auto.

About 5min Media
5min Media is the Web's largest video syndication network with more than 30 million unique visitors across its 800 partner sites. The company provides publishers with a comprehensive video platform that includes access to premium content from its library of more than 200,000 vertically segmented videos from thousands of the world's largest media companies and professional independent video producers. Founded in 2007, the company is headquartered in New York City. For more information, visit http://solutions.5min.com.

About IGN Entertainment
IGN Entertainment, a unit of News Corporation, is the leading Internet media and services provider focused on the video game and entertainment enthusiast markets. Collectively, IGN's properties reached more than 37.8 million unique users worldwide June 2010, according to Internet audience measurement firm comScore Media Metrix. IGN's network of video game-related properties (IGN.com, GameSpy, FilePlanet, TeamXbox, Direct2Drive and others) is one of the Web's leading video game information destinations. IGN also owns the leading men's lifestyle website AskMen.com and provides technology for online game play in video games. IGN is headquartered in San Francisco, with offices across North America, Europe and Australia.

Contact Information

  • Media Contacts
    LaunchSquad for 5min Media
    Gavin Skillman and Lindsey Scott
    5minmedia(at)launchsquad(dot)com
    (212) 564-3665

    Kris Sharbaugh for IGN Entertainment
    ksharbaugh(at)ign(dot)com
    (415) 896-3450