SOURCE: Hospitality Technology

Hospitality Technology

February 15, 2011 11:00 ET

7th Annual Hotel Technology Forum Slated for April 2011 With Focus on "Insights from the Leading Edge of Hotel Technology Innovation"

RANDOLPH, NJ--(Marketwire - February 15, 2011) - Hospitality Technology magazine's Hotel Technology Forum (HTF) will convene in Las Vegas April 20-22, 2011, at the Mandarin Oriental for three days of focused educational sessions and a wealth of valuable networking opportunities designed to help lodging executives focus on issues that are most critical to their businesses.

As the hospitality industry rebounds and responds to current social, economic and technology trends, the 2011 Forum puts true best-in-class ideas and industry success stories at the forefront for its 125+ high-level, hotel executive attendees, who will gain strategic insights into and actionable information on topics that will help them tackle today's challenges and put their companies on the right track for growth in 2011 and beyond.

Educational session topics are centered around this year's Forum theme, Visionaries: Insights from the Leading Edge of Hotel Technology Innovation, and include "CRM Strategies for Optimizing Social Media & Mobile Tools," "Optimizing Your Website for Conversions," "Revenue Management," "Guest Room Technologies that Differentiate & Influence" and "An Innovation Case Study on Cloud Computing." Attendees will also have exclusive access to brand new landmark research -- the 2011 Lodging Study -- which details the hottest trends and technologies affecting the lodging industry.

The opening keynote address, "The Plusses and Perils of Personalization," will be presented by Katrina Lane, Senior Vice President and Chief Technology Officer for Caesars Entertainment Inc. The second day keynote speaker, Todd Davis, Chief Technology Officer for Choice Hotels International, will discuss "Next-Gen Property Management: choiceAdvantage and Beyond."

Hospitality Technology's Editor-in-Chief Abigail A. Lorden states, "The changing demands of social media and 'always-on consumers,' coupled with an economy still in recovery mode, have put enormous pressure on the hotel industry to stand out from the crowd while also cutting costs and becoming more efficient. The Hotel Technology Forum provides a unique and valuable opportunity for senior-level hotel executives to connect with their peers, share best practices and discuss business challenges." As the director of IT for Raymond Management Company said, "This is one conference I always make time for. The content and contacts at this Forum are unequaled."

About Hospitality Technology magazine:
Through unique industry-specific research, a comprehensive website, focused reports, in-depth editorial coverage and special conferences and events, Hospitality Technology (http://www.htmagazine.com) covers trends and technology like no other industry publication. For 15 years it has been a trusted voice, providing essential information to executives who need to make the right IT decisions for their companies through best-in-class strategies and solutions. It remains committed to helping hospitality executives improve business performance through integrated media that delivers actionable insight, benchmark analysis and peer-to-peer networking.

For more information on the 2011 Hotel Technology Forum please visit http://hospitalitytechnology.edgl.com/htf11 or email Abigail Lorden at alorden@edgellmail.com. To register for this event, please call Pat Benkner at 973-607-1330 or email her at pbenkner@edgellmail.com.

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