SOURCE: 9 Squared, Inc.

October 22, 2007 06:00 ET

9 Squared Surpasses 60 Million BREW Downloads

Leading U.S. Developer More Than Doubles On-Deck Downloads in First Half of 2007

DENVER, CO--(Marketwire - October 22, 2007) - 9 Squared, a Zed Group Company, is proud to announce that since its inception in 2001, over 60 million downloads have been delivered to consumers through its robust BREW® application catalog. This includes real music ringtones, polyphonic ringtones and wallpapers from 9 Squared's RealTone JukeBox, Univision Tonos, Alltel's RealTone JukeBox for Celltop, RingTone JukeBox, mTat2 Wallpapers, Musica Real and GAC Country Ringtones.

Over the past year, 9 Squared's cumulative number of BREW downloads has more than doubled from 23 million to 60 million. Mobile content from 9 Squared's BREW application catalog is downloaded every two seconds on wireless service provider decks throughout North and South America. Also contributing to the extraordinary success of music-related BREW downloads are our valued relationships with major and independent music labels.

"9 Squared is a great example of the success developers are achieving with BREW through the distribution of highly popular personalization applications," said Kathy Braegger, head of BREW developer relations for Qualcomm Internet Services. "We encourage 9 Squared to continue leveraging flexible BREW offerings and their relationships with music labels, to expand their catalogs and release new personalized ringtone and wallpaper applications."

"9 Squared has witnessed an acceleration in its BREW downloads through the end of 2006 and the first half of 2007 that has been truly remarkable," says Brian Casazza, CEO of 9 Squared, Inc. "Thanks to our partners in the entertainment industry, wireless operators and the expertise of 9 Squared's IT and content service teams, this phenomenal milestone is a further indication that 9 Squared continues to strengthen its leadership of content distribution in the wireless space."

9 Squared provides consumers with the latest content from top recording artists by updating its catalogs daily with award-winning BREW applications like RealTone JukeBox. This innovative application was the winner of the Best Ringtone Application category for the BREW 2006 Developer Awards from Qualcomm, and a further testament to 9 Squared's market-proven merchandising and storefront platform for BREW handsets. In addition, several new applications are planned for launch in late 2007 and early 2008, including Voicemail MAX, an application that allows you to personalize your outgoing voicemail greeting with branded content.

BREW solutions change the way people relate to wireless data services. By enabling the discovery and delivery of high-value content, BREW creates opportunities for the wireless industry to enhance consumers' mobile data experience. Qualcomm's comprehensive and targeted BREW Signature Solutions offer reduced time to market and lower capital investment for companies providing mobile products and services. Customers also can benefit from several modular BREW offerings, including uiOne™, deliveryOne™ and QPoint™, which provide the foundation for customer-differentiated wireless data capabilities.

9 Squared, Inc.

9 Squared, a Zed Group Company, is the #1 independent distributor of mobile content in the United States. Equipped with an industry-leading catalog of premium mobile content and extensive wireless distribution partnerships, 9 Squared's competencies expand the entire value chain of mobile media solutions including best-in-breed mobile distribution technology, direct-response marketing, content programming and merchandizing expertise. 9 Squared is headquartered in Denver, Colorado. To learn more visit

About Zed

Zed develops and markets mobile and online entertainment and community products and services. The company is the leading mobile value-added services (MVAS) player in the world in terms of revenue and geographical footprint. After the acquisition of MonsterMob, currently a subsidiary of Zed, the company is present in 37 countries, including Europe's largest markets, USA and China. Zed holds agreements with more than 100 mobile network operators and employs 1,400 staff.

Founded in 1996 in Spain, the company's history is characterised by the ongoing development of innovative services in the entertainment and leisure arena for mobile and Internet, and it remains at the forefront of the industry.