Canadian Marketing Association - Calgary

Canadian Marketing Association - Calgary
Digital Alberta

Digital Alberta

December 29, 2009 12:00 ET

A Rare Chance to Evolve Your Business

Digital visionary coming to Calgary January 19, 2010

CALGARY, ALBERTA--(Marketwire - Dec. 29, 2009) -

Editors Note: There is a photo associated with this Press Release.

Time to evolve your business strategy? Like to innovate your digital media and marketing efforts at 2.0 Speed? Is 2010 the year you want to take your business to the next level - and actually do it?

Then you absolutely need to join us January 19th with renowned strategy & innovation guru, Alexander Manu, to embark on what we can only call your very own New Years Evolution.

  • Learn how to fundamentally change how you operate your business in our lightning fast competitive world.
  • Listen as Alexander discusses how he coached Fortune 500 companies into evolving their businesses and embracing innovation.
  • Open your mind and shift your thinking about how your business leverages digital media to evolve and grow.

Just some of the areas Alexander will focus on and undoubtedly open your eyes to on January 19th will be:

Alexander on Digital Media

  • Why Digital Media is not about technology but about strategy.
  • What is the 'New Context' (crowd sourcing, social media, etc) and how can we use it to address the Challenge of Digital Media?
  • What new practices can we introduce to create true value?

Alexander on Business Innovation

  • What organizations need in order to innovate at 2.0 speed and for 2.0 behavior.
  • Why Innovation is the constant and business is the variable.
  • How to identify and validate ideas and how to transform them into growth opportunities.

And of course - make new and valuable connections on a night you won't soon forget.

Begin your Evolution. Register today.

About Canadian Marketing Association, Calgary

About the Canadian Marketing Association, Calgary Chapter (CMA Calgary)

The Calgary CMA is a not-for-profit industry association that supports the advertising, media, and marketing community in Calgary. As the pre-eminent marketing association in Western Canada, we showcase the best practices in marketing by creating a community that fosters knowledge and sets the tone for marketing expertise. CMA Calgary showcases emerging best practices in marketing, in part by facilitating marketing-related business opportunities and world-class events.

Visit for more information about marketing in Calgary and upcoming events.

About Digital Alberta

Digital Alberta is an industry-led organization devoted to promoting and connecting our thriving digital media community across Alberta, Canada. Through professional development workshops, advocacy work, and business development activity, Digital Alberta is building the digital media industry provincially and promoting it abroad ... more on

About Alexander Manu

Alexander Manu is a strategic innovation practitioner, international lecturer and author. He works with executive teams in Fortune 500 companies in industries as diverse as consumer packaged goods, media, advertising, mobile communications and manufacturing. Alexander lectures around the world on innovation, imagination, change agents and strategic foresight. He is a Senior Partner and Chief Imaginator at InnoSpa International Partners, teaches "Innovation, Foresight and Business Design" at the Rotman School of Management , and is a Professor at the Ontario College of Art and Design and in Toronto ... continued on

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