SOURCE: ADCENTRICITY

December 02, 2008 08:32 ET

ADCENTRICITY Expands U.S. Presence -- Opens Second Office in Chicago

Digital OOH Media Strategists Add Media Industry Veteran Dan Trapani as VP Sales, Midwest Region

CHICAGO, IL--(Marketwire - December 2, 2008) - ADCENTRICITY Inc., the leading Digital Out-of-Home media planning and buying service, today announced that it is expanding its presence in the United States, opening a second office in Chicago, IL. The Chicago office will be led by media industry veteran Dan Trapani who was named VP of Sales, Midwest Region.

The addition of Trapani and the opening of the new office will allow ADCENTRICITY to better serve its expanding client base and continue to build relationships with brands and agencies in the mid-west region.

Mr. Trapani brings ADCENTRICITY over 30 years of advertising and media experience, working with notable companies, including Fairchild Publications, General Electric, and CBS. Prior to ADCENTRICITY, Trapani served as VP/GM of Brite Media Groups' gas station advertising division.

Mr. Trapani also possesses considerable experience in non-traditional and Digital OOH advertising through his work with CC Taxi Media, where he was responsible for helping to pass legislation, which legalized taxi advertising in the Chicago market. During Trapani's tenure with CC Taxi Media, he helped to increase the business from $3mm a year to over $50mm annually. Trapani left CC Taxi Media to become President of OnSpot Digital, a digital mall network found throughout many of the country's most upscale malls owned by Simon properties.

For more information about advertising opportunities with ADCENTRICITY please contact Dan Trapani at Dan@adcentricity.com or (866) 611-3644 ext 202.

About ADCENTRICITY Inc.

ADCENTRICITY specializes in supporting Brands and Agencies in understanding "what works" in Digital OOH media providing brands a "1 Plan, 1 Buy, 1 Bill" solution across North America, resulting in a strategic Digital OOH media plan and buy. As expert Digital OOH media strategists, ADCENTRICITY provides a high-touch service, supported by an advanced media platform and in-depth supporting research, together enabling intelligent and strategic media planning decisions and effective media investments across the Digital OOH medium.

ADCENTRICITY delivers advertising campaigns across over 80 networks and only to the venues and screens that meet the target audience profile and, more importantly, the campaign strategy. Currently ADCENTRICITY is partnered with over 130,000 quality place-based screens in over 16 main venue categories and over 70 sub-categories such as, Universities, Shopping Centers, Transit, Sporting Event and Arenas, convenience stores, Restaurants / Bars, Elevators, Gas Stations, Office Buildings, ATMs, etc.

More screens, more networks, more opportunity, more effective. Get in front with ADCENTRICITY. For more information visit: www.adcentricity.com.

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