SOURCE: Fashion For Relief

Fashion For Relief

February 11, 2010 15:02 ET

AOL and Ustream to Broadcast Naomi Campbell's Fashion For Relief Live to the Internet

The Sold Out Event Will Be Broadcast to Encourage Additional Donations to Care

NEW YORK, NY--(Marketwire - February 11, 2010) - Naomi Campbell's Fashion For Relief™ - NYC 2010 sold out in a matter of days, but fashion lovers around the world can still get in on the action, thanks to AOL and Ustream, who are working with Fashion For Relief to live stream the show, taking place at 7:00 PM EST on February 12th.

Co-hosted by Sarah Ferguson, Duchess of York, the star-studded Naomi Campbell's Fashion For Relief™ - Haiti NYC, 2010 event will feature internationally recognized designers, celebrities and VIPs. The event is offered exclusively to American Express Cardmembers and all the donated garments will be auctioned online at NET-A-PORTER starting February 15th.

Viewers of the live stream program will also be encouraged to donate to CARE via a dedicated Fashion For Relief link at Funds raised across the overall event will be used directly to help rebuild the Haitian healthcare system for mothers and babies.

"I'm grateful to be able to continue raising awareness & funds to benefit the mothers & babies in Haiti. AOL coming on board to help us reach their enormous audience, worldwide, via USTREAM is absolutely wonderful. I encourage everyone to please log-on & continue donating towards this urgent cause," said Naomi Campbell.

Viewers can tune in to the live broadcast at 7:00 PM EST on February 12th on AOL's homepage, as well as additional AOL sites including StyleList,, PopEater,, BlackVoices, and AOL Latino, Webmasters interested in broadcasting the Ustream player can pick up the following embed code at

The live stream is being produced by InDigital Media Group and B Productions.

Fashion For Relief™ - Haiti NYC, 2010 is being produced by Kevin Krier & Associates and styled by Rachel Zoe with hair by Orlando Pita, and make up by Charlotte Willer for Maybelline New York.

Fashion For Relief™

Set up four years ago to demonstrate the kind of contributions the fashion community can make, the first Fashion For Relief™ show was held in 2005 in New York City during their fashion week, and raised more than $1 million dollars for the Hurricane Katrina relief. In 2007 the event, held in London, raised an amazing £1million for the Rotary Flood & Disaster Appeal. In 2008, Naomi teamed up with Sarah Brown for the first time to host an unforgettable Fashion For Relief™ raising thousands for The White Ribbon Alliance and raising awareness of the charity. Last year Fashion For Relief™ travelled to Mumbai, India and Dar Es Salaam, Tanzania.

Past participants and supporters include: Beyonce, Boy George, Cheryl Cole, Cilla Black, Christian Slater, Claudia Schiffer, Erin O'Connor, Faye Dunaway, Iman, Jamelia, Jessica Stam, Kate Moss, Yasmin Le Bon, Ronan Keating, Kelly Osbourne, Lily Cole, P. Diddy, Princess Beatrice, Rio Ferdinand, The Duchess of York, Joaquin Cortes, Tyson Beckford and many more.

About AOL

AOL Inc. (NYSE: AOL) is a leading global Web services company with an extensive suite of brands and offerings and a substantial worldwide audience. AOL's business spans online content, products and services that the company offers to consumers, publishers and advertisers. AOL is focused on attracting and engaging consumers and providing valuable online advertising services on both AOL's owned and operated properties and third-party websites. In addition, AOL operates one of the largest Internet subscription access services in the United States, which serves as a valuable distribution channel for AOL's consumer offerings.


Ustream is the live interactive video broadcast platform that enables anyone with a camera and an Internet connection to quickly and easily broadcast to a global audience of unlimited size. In less than two minutes, anyone can become a broadcaster by creating their own channel on Ustream or by broadcasting through their own site, empowering them to engage with their audience and further build their brand. Visit to start a broadcast now or learn more about broadcasting. Ustream's Shiba Inu Puppy Cam, seen by more than 15 million viewers worldwide, was listed as one of 2008's top 10 Web videos (Source: Associated Press). Ustream powered more than 3.8 million streams during the 2009 Presidential Inauguration.

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