SOURCE: ASICS

October 25, 2007 12:09 ET

ASICS Supports ING New York City Marathon for Ninth Consecutive Year

IRVINE, CA--(Marketwire - October 25, 2007) - ASICS® Corporation (Japan) and ASICS America Corporation, the North American Subsidiary, are proud to announce their ninth consecutive year supporting one of the world's great road races, the ING New York City Marathon on Sunday, November 4, 2007.

"ASICS is proud to sponsor the ING New York City Marathon for the ninth year," states Seiho Gohashi, CEO and Chairman of ASICS America Corporation. "As the most prestigious event in running and the world's largest marathon, it's the quintessential road race for ASICS to be associated with. And, with our commitment to promoting and encouraging a healthy and active way of life, it's always a thrill for us to watch the over 38,000 participants from all 50 states and over 100 countries cross the finish line in Central Park."

As the principal sponsor, ASICS will again host the largest vendor booth at the three-day ING New York City Health and Fitness Expo and outfit more than 16,000 race volunteers. Measuring 19,100 square feet, the ASICS booth will be the main location to get the officially licensed ING New York City Marathon merchandise including the ultra popular Marathon 5 Borough Glove. A full range of ASICS footwear, accessories and apparel will also be available including the debut of the new GEL-Kinsei® 2 running shoe. To view this year's collection and listing of participating retailers, visit www.asicsamerica.com/nycm.

The premier event of New York Road Runners, the ING New York City Marathon is one of the world's great road races, drawing more than 93,000 applicants annually. The race attracts many world-class professional athletes, not only for the more than $600,000 in prize money, but also for the chance to excel in the media capital of the world in front of two million cheering spectators and millions of worldwide television viewers. For more information visit www.ingnycmarathon.org.

ING New York City Marathon is a registered trademark of New York Road Runners.

The stripe design featured on the sides of ASICS® shoes is a trademark of ASICS Corporation and is a registered trademark in most countries of the world. www.asics.com

Contact Information

  • Contact:
    Heather Moening
    ASICS Marketing Communications
    (949) 727-7143
    Public Relations