SOURCE: Alex-Net Corporation

November 30, 2009 09:00 ET

Alex-Net Releases Unprecedented E-Catalog for Overseas Market

TOKYO--(Marketwire - November 30, 2009) - Alex-Net Corporation (headquartered in Tokyo) operates the Japan Online Shop ( Japan's first and largest English-language online shopping portal site links more than 200 stores with over 30,000 items encompassing clothing, jewelry, cosmetics, accessories, books, food, sports and games.

We have now released our new marketing vehicle e-catalog Japan Trend-E-Book in response to shop owners who want to effectively promote and sell their products to overseas customers. Japan's first e-book targeting the overseas market in English has selected nine of our stores with the highest sales from overseas in 2009 to showcase their products for the upcoming holiday season and attract consumers worldwide as has been achieved in Japan.

The e-catalog features various items from jewelry, toys and sports goods to engraved Japanese kitchen knives and "yukata" (Japanese casual kimono made of cotton). E-catalog products include:

Jewelry: As jewelry is considered one of the best gifts, they are now introducing the highest quality pearl called "Hanadama" that is only taken from 2 % of the annual pearl harvest. The highest AAA grade Japanese Akoya Cultured Hanadama Pearl Necklace with almost no blemishes and very strong luster is the top ranked item sold to overseas customers.

Clothing: The "yukata" store has the "Kazari Kizi" - Decoration Cloth "yukata" kimono, the best selling item to the foreign community and their cute "yukata" wearing teddy bear.

Golf Accessories: Golf is one of the leading pastimes in Japan and there are several goods available to make games more enjoyable.

Toys: Apart from the Japanese specialty of video games, there is an abundance of replica toys. Customers can find nostalgic toys including cars, boats, action figures and fighter planes from the seventies and beyond.

Within the next year the e-catalog hopes to increase the number of stores to 100 and lead Japanese shop owners to a new global market, ahead of competitors while assuring overseas customers with swift and easy access to Japan. Alex-Net is open to developing partners in the online shopping mall industry across the globe.

Company Name: Alex-Net Corporation

Head Office: Espoir Bldg. 6F, 38 Kanda-Kon'yacho, Chiyoda-ku, Tokyo


Representative: President, Masaaki Kato

Main Business: Global communication support service including IR communications, sales promotion and e-commerce operation support services.

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