SOURCE: EarthSeacrh Communications International, Inc. (East Coast Diversified Corp.)

April 20, 2010 08:00 ET

Alfred B. "Ted" Ruhly Accepts Invitation to Join East Coast Diversified Corporation's Board of Directors

Ruhly Brings 60 Years of Experience in the Logistics Industry

ATLANTA, GA--(Marketwire - April 20, 2010) -  East Coast Diversified Corporation (OTCBB: ECDC) today announced that Alfred B. Ruhly, retired Chairman of Maersk, Inc., has joined its Board of Directors. Ruhly, who is known as Ted to his friends and associates, brings with him 60 years of experience in the trucking and shipping industries. This experience will give the Board valuable insight as they develop growth strategies and additional products for ECDC's new RFID and GPS operation, inherited with the acquisition of EarthSearch Communications International, Inc.

"Ted brings such a wealth of knowledge to our organization," said Kay Aladesuyi, Chairman and CEO of ECDC and EarthSearch. "I'm looking forward to benefitting from the wisdom and experience that Ted adds to our team of directors and I am excited to see what great things will happen for EarthSearch's family of RFID and GPS solutions under Ted's Influence."

Ted Ruhly began his career in the trucking industry in 1950. After 22 years, he joined Maersk, Inc., known then as Moller Steamship Co., as Vice President of Marketing and Sales. In 1974, Ruhly was promoted to executive vice president and four years later, was named president of A.P. Moller-Maersk's U.S. Subsidiary, the first American appointed to such a position. In 1993, Ruhly was appointed chairman of the Board of Maersk, Inc., a position he held until 1999. He also served as chairman of the Board of Maersk Line Ltd. from 1983 to 1997. In 1996, while serving as chairman of Maersk, Inc. and Maersk Line Ltd., Ruhly was presented with the Port Pilot Award by the Port of Long Beach for his leadership and achievements within the shipping industry and international trade.

"If there is anything that can coax me out of retirement, this is it," said Ted Ruhly. "It's not every day that I'm presented with the opportunity to join a management team that is developing technology so crucial to the shipping industry. I strongly feel that the technology EarthSearch is offering -- where an intelligent GPS device can communicate wirelessly with an RFID Reader and that this hardware configuration can make decisions and inform operations centers in real-time, providing continuous visibility of assets in transit -- this technology is going to have a significant and lasting impact on the logistics industry. I am thrilled that I get to have a hand in watching this thing grow."

About EarthSearch Communications International
EarthSearch Communications International, Inc., An ECDC Company, is a US-based business whose flagship product, LogiBoxx, integrates GPS and RFID at the hardware level. When combined with its proprietary Global Asset Tracking and Identification System (GATIS) middleware, LogiBoxx and GATIS become the centerpieces of a LogiBoxx Certified Solution. An unprecedented business decision-making tool, a LogiBoxx Certified Solution offers continuous visibility within the Supply Chain, Logistics, and Asset Management and Control industries. EarthSearch maintains operational facilities located in the United States, Canada and Brazil. Its expertise with GPS and RFID technologies, combined with exceptional support and service facilities, distinguishes EarthSearch as a leading manufacturer and supplier of real-time location solutions in the marketplace.

"SAFE HARBOR" STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995: The statements contained in this release which are not historical facts are forward-looking statements that are subject to risks and uncertainties that could cause actual results to differ materially from those set forth in or implied by forward-looking statements. These risks and uncertainties include the Company's entry into new commercial businesses, the risk of obtaining financing, recruiting and retaining qualified personnel, and other risks described in the Company's Securities and Exchange Commission filings. The forward-looking statements in this press release speak only as of the date hereof, and the Company disclaims any obligation to provide updates, revisions or amendments to any forward looking statement to reflect changes in the Company's expectations or future events.

Contact Information

  • Editorial Contacts
    Michelle Robinson
    East Coast Diversified Corporation and
    EarthSearch Communications International, Inc.
    +1 770-953-4184
    +866-503-9316
    michelle.robinson@earthsearch.us