Ottawa Senators Hockey Club

Ottawa Senators Hockey Club

January 16, 2007 19:25 ET

Alfredsson Joins Right To Play as Athlete Ambassador

OTTAWA, ONTARIO--(CCNMatthews - Jan. 16, 2007) - The athlete-driven humanitarian organization Right To Play today welcomed Ottawa Senators captain Daniel Alfredsson as its newest Athlete Ambassador.

Alfredsson, 34, joins more than 300 Canadian and international athletes world-wide who serve as inspirational role models and bolster fundraising efforts for Right To Play's Sport for Development work in support of children and youth in the most disadvantaged areas of the world.

"As a father and a professional athlete, I am very excited to be part of an organization that is using the power of sport to bring hope and happiness into children's lives," Alfredsson said. "Anyone who has played sports and been part of a team knows the positive values that sport can instil. We all need to do our part to ensure that every child has the right to play."

Alfredsson is the seventh NHLer this season to become a Right To Play Athlete Ambassador, joining Alexander Ovechkin and Matt Pettinger (Washington Capitals), Joe Thornton (San Jose Sharks), Andrew Ference (Calgary Flames), Georges Laraque (Phoenix Coyotes) and Alexander Steen (Toronto Maple Leafs). Phoenix Coyotes managing partner and head coach Wayne Gretzky has been a Right To Play Athlete Ambassador since 2003 and is honorary chair of Right To Play's Canadian Advisory Board.

"High-profile athletes are the heroes of children as well as entire nations," said Johann Olav Koss, president and chief executive officer of Right To Play. "When they speak publicly on the important role sport can play in child and community development, people listen. We're thrilled Daniel is joining our growing list of Athlete Ambassadors from around the NHL."

"Our fans know Daniel is an outstanding representative of our team on and off the ice, and we commend him for adding his name to a great cause that so many within the NHL community have embraced," said Eugene Melnyk, owner of the Ottawa Senators. "While Right To Play is an international organization, it has Canadian roots and is educating children in Ottawa and across Canada about the inherent benefits of sport and play."

About Right To Play

With international headquarters in Toronto, Right To Play has reached hundreds of thousands of children with its sport and play programs for children and youth in 22 countries across Africa, Asia and the Middle East. Right To Play is committed to improving the lives of these children and to strengthening their communities by translating the best practices of sport and play into opportunities to promote development, health and peace. Right To Play is supported by an international team of Olympic, Paralympic and professional athletes who generously donate their time to give back through sport. The support of these athletes inspires children and helps raise awareness of the humanitarian potential of sport at both the national and international levels. For more information, visit

Contact Information

  • Phil Legault, 613-599-0327
    Steve Keogh, 613-599-0326
    Brian Morris, 613-599-0289
    Right To Play
    Mark Brender
    416-498-1922 ext. 257