Alorica Inc. Chairman and CEO Andy Lee Named Ernst & Young Entrepreneur Of The Year(R) 2010 Award Winner in Orange County/Desert Cities

Award Recognizes Entrepreneurial Excellence in Financial and Business Services Category


IRVINE, CA--(Marketwire - June 24, 2010) -  Alorica Inc., a national and international player in the customer care services industry, today announced that its Chairman and CEO Andy Lee received the Ernst & Young Entrepreneur Of The Year® 2010 Award in the Financial and Business Services category for the Orange County/Desert cities region. According to Ernst & Young LLP, the award recognizes outstanding entrepreneurs who are building and leading dynamic, growing businesses. Andy Lee was selected by an independent panel of judges, and the award was presented at a gala event at the Hyatt Regency in Irvine on June 17, 2010. 

"This is an incredible honor and I have so many people to thank for their support and partnership along the 11-year journey," says Lee. "The award is a tribute to the people at Alorica for delivering unprecedented support to our clients and outstanding service to our customers. Alorica has experienced tremendous growth year-over-year because of the perseverance and determination of so many people, I am very excited about the future opportunities we have as an organization."

The Ernst & Young Entrepreneur Of The Year awards celebrate their 24th anniversary this year. The program honors entrepreneurs who have demonstrated exceptionality in such areas as innovation, financial performance and personal commitment to their businesses and communities. 

As an Orange County/Desert Cities award winner, Andy Lee is now eligible for consideration for the Ernst & Young LLP Entrepreneur Of The Year 2010 national program. Award winners in several national categories, as well as the overall national Ernst & Young Entrepreneur Of The Year award winner, will be announced at the annual awards gala in Palm Springs, California on November 13, 2010. The awards are the culminating event of the Ernst & Young Strategic Growth Forum, the nation's most prestigious gathering of high-growth, market-leading companies.

Sponsors
Founded and produced by Ernst & Young LLP, the Entrepreneur Of The Year awards are pleased to have the Ewing Marion Kauffman Foundation and SAP America as national sponsors.

In Orange County/Desert Cities, local sponsors include

Marsh
Union Bank
Stradling Yocca Carlson & Rauth
Scherzer International
Strategic Equity Group
Orange County Business Journal
HKA, Inc.
RR Donnelley Financial

About Alorica Inc.
Alorica Inc. is a leading customer service management firm managing the entire customer lifecycle, from front-office customer interaction to back-office fulfillment. Alorica delivers fully integrated services such as customer interaction management, service logistics, depot and onsite repair services, as well as total eBusiness solutions. Alorica integrates, manages and automates these service solutions with its proprietary CRM software Helix-by- Alorica®, which also provides real-time Web-delivered data analysis with worldwide accessibility. Headquartered in Chino, California, Alorica proudly provides customer service excellence in more than 18 locations, 16 housed nationally. For more information, please visit Alorica's website at www.alorica.com.

About Ernst & Young's Entrepreneur Of The Year® Awards Program
Ernst & Young's Entrepreneur Of The Year® is the world's most prestigious business award for entrepreneurs. The award makes a difference through the unique way it encourages entrepreneurial activity among those with potential and recognizes the contribution of people who inspire others with their vision, leadership and achievement. As the first and only truly global award of its kind, Ernst & Young Entrepreneur Of The Year® celebrates those who are building and leading successful, growing and dynamic businesses, recognizing them through regional, national and global awards programs in more than 135 cities in 50 countries.

Ernst & Young refers to the global organization of member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young LLP is a client-serving member firm of Ernst & Young Global Limited located in the U.S.

Contact Information:

Alorica Press Contact:
Danel Kuhlman
Marketing Director
(303)-204-1833