SOURCE: American Express Incentive Services

December 20, 2007 11:38 ET

American Express Incentive Services Celebrates "10 Years and Growing"

ST. LOUIS, MO--(Marketwire - December 20, 2007) - American Express Incentive Services (AEIS), a business-to-business prepaid card industry leader, recently celebrated its 10-year anniversary.

Founded in 1997, AEIS combines Maritz's incentive experience with American Express' banking and card processing strengths to provide business clients with a broad range of prepaid solutions for consumer promotions and corporate incentives. AEIS' portfolio includes a variety of card products and value-added services such as online reward management.

Key to AEIS' success is the patented DirectSpend(SM) process, which enables the company to provide selective spend or themed cards. "DirectSpend technology is a true marketplace differentiator for AEIS," said Darryl Hutson, AEIS' CEO. "The process enables us to deliver unique, customized merchant combinations to Cardholders. These distinctive groupings provide choice for recipients and drive business results for clients."

With over 38 years of incentive industry experience, Hutson brings a long track record of success and innovation to AEIS. Over the past 10 years, Hutson and AEIS' executive team have guided the company to become the leading provider of prepaid incentives in North America. AEIS has proven to be an innovator, offering award-winning client programs and expanding into new markets such as consumer promotions.

Over the past decade, AEIS has also been recognized as an exceptional place to work. The company has been honored with numerous accolades including recognition from the St. Louis Business Journal as one of the Best Places to Work and the Incentive Marketing Association for its internal employee reward and recognition program.

"Our 2007 motto has been 10 Years and Growing," says Hutson. "'10 Years' because we have a decade of accomplishments to celebrate, and 'Growing' because we are always seeking new avenues to add value for our customers, reward earners, and employees."

About AEIS

AEIS, a joint venture between American Express Travel Related Services Company. Inc. and Maritz Inc., provides business-to-business reward solutions including stored-value cards, American Express® Gift Cheques and a Web-based reward management tool. Its products address a broad array of applications such as employee reward and recognition, sales incentives and consumer promotions while helping clients drive consumer and employee behaviors, build loyalty and increase brand awareness. AEIS is headquartered in Fenton, Mo. and is a licensee of U.S. Patents 5,689,100 and 5,956,695 and Canadian Patent 2,215,969. For more information, please contact

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