Four Seasons Hotels and Resorts

Four Seasons Hotels and Resorts

November 19, 2009 09:02 ET

"And to All, a Good Night."

Four Seasons Hotels and Resorts Announces Gift Card Campaign in Support of Sleeping Children Around the World

TORONTO, ONTARIO--(Marketwire - Nov. 19, 2009) -

Editors Note: There are two photos and a video associated with this Press Release.

In the spirit of the holiday season, for every Four Seasons Gift Card sold between December 1 and December 10, 2009, Four Seasons Hotels and Resorts is committed to donating the cost of one "bedkit" to Canada-based charity Sleeping Children Around the World.

This not-for-profit organization believes that it is the basic right of every child to have a comfortable night's sleep, delivering bedkits comprised of life-saving items such as treated mosquito nets for those in areas prone to malaria, along with fundamental necessities such as a mat, sheets, blankets, clothing and more. In 2009, Sleeping Children Around the World delivered its one millionth bedkit.

"Four Seasons is proud to support Sleeping Children Around the World in reaching their next milestone and in improving the lives of so many children," says Susan Helstab, Executive Vice President Marketing. "Just as we as a hospitality brand strive to create an environment that is both comfortable and worry-free for our guests, they are striving to do the same for those less fortunate."

Founded in 1970, Sleeping Children Around the World is dedicated to offering children from developing countries something fundamental to a successful future: sound, safe slumber. At the heart of the program is the bedkit, each at a cost of CDN $35, the contents of which not only allow for a comfortable sleep but also fight off the distinct threats and diseases of the destinations. Bedkits are produced locally in each distribution country, which in turn eliminates transportation costs, assists local economies and ensures bedkit contents are suitable for the destination.

With 100 per cent of monetary donations going directly to the purchase of bedkit components, the charity is fuelled by the passion of its volunteers; assembling bedkits during free time and personally delivering these to communities in over 33 countries, including India, Kenya and The Philippines at their own expense.

"Reaching one million bedkits has fulfilled founder Murray Dryden's dream, but now we are looking ahead to what we can achieve in the future. This campaign will provide vital funds for an optimistic start to 2010." says Linda Webb, Executive Director, Sleeping Children Around the World.

To help support the campaign, visit the Four Seasons Gift Card page or a Four Seasons Hotel or Resort worldwide between December 1 and December 10, 2009 to purchase a Gift Card. Easy to order and able to be personalised for delivery, they are available in a variety of denominations from US$100 to US$5,000 online and from US$50 up to US$100,000 at Four Seasons Hotels and Resorts worldwide. In addition, Smart phone users on the go can now purchase Four Seasons Gift Cards with the new and secure mobile Gift Card site.

For gift ideas of Four Seasons experiences, follow us on Twitter (@FourSeasons) and become a fan of Four Seasons on Facebook.

Four Seasons is dedicated to perfecting the travel experience through continual innovation and the highest standards of hospitality. From elegant surroundings of the finest quality, to caring, highly personalised 24-hour service, Four Seasons embodies a true home away from home for those who know and appreciate the best. The deeply instilled Four Seasons culture is personified in its employees - people who share a single focus and are inspired to offer great service. Founded in 1960, Four Seasons has followed a targeted course of expansion, opening hotels and residences in major city centres and desirable resort destinations around the world. Currently with 82 properties in 34 countries, and more than 40 projects under development, Four Seasons continues to lead the hospitality industry with innovative enhancements, making business travel easier and leisure travel more rewarding. For more information on Four Seasons, visit press.fourseasons.com.

To view the photos associated with this Press Release, please visit the following links:

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To view the video associated with this Press Release, please visit the following link: www.youtube.com/watch?v=V9RBs-lnJJg

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