The Branded Content Summit

The Branded Content Summit

April 22, 2010 12:55 ET

Announcing the Inaugural Branded Content Summit (BCS) on June 4, 2010

Without content it's just BS

TORONTO, ONTARIO--(Marketwire - April 22, 2010) -

Editors Note: There is a photo and a video associated with this press release.

What do Justine Bateman, Arlene Dickinson and Kirstine Stewart all have in common? They all know content is still king. And they will all be at the Branded Content Summit (BCS) on June 4 in Toronto.

The first of its kind in Canada, BCS will bring people together from marketing, advertising, content production and media to better understand trends, share ideas and learn how to profit from the shift towards branded content.

Branded content is exciting because it marks a new form of creative collaboration between producers, media, agencies and brands to develop compelling content – whether it's a video, an app or a game - that consumers want to engage with.

"If we can just get together and talk about common challenges and opportunities, we can emerge from this digital disruption kicking ass," said BCS founder and co-host Chris Advansun.

With some of the most innovative and leading-edge luminaries in the business, BCS is an idea incubator, filled with interactive presentations and panel discussions as well as networking opportunities. This year's stellar line-up includes:

- Justin Bateman, actress, director, writer and co-founder of FM78

- Kirstine Stewart, General Manager, CBC English Television

- Douglas Kelly, Editor, The National Post

- Arlene Dickinson, CEO, Venture Communications

- Jason Rudman, Director, OPENForum.com Strategy and Marketing

- Bob Mason, CTO, Brightcove

- Ashkan Karbasfrooshan, CEO, WatchMojo.com

- Lance Podell, CEO, Next New Networks

- David U.K., Managing Director, Digital Percent

The content space is changing so fast it's hard to keep up - BCS is designed to give attendees a head start in forging their futures with branded content. So get your tickets today - space at BCS 2010 is limited and tickets are moving fast, so click here to register now.

About the Branded Content Summit

The Branded Content Summit (BCS) brings people together from marketing, advertising, content production and media to better understand trends, share ideas and learn how to profit from the shift towards branded content. BCS is supported by its partners Venture Communications, The National Post, Brightcove, New Next Networks and WatchMojo.

To view the photo associated with this press release, please visit the following link:

http://www.marketwire.com/library/20100422-JustineBatemann800.jpg

To view the video associated with this press release, please visit the following link:

http://www.youtube.com/watch?v=UXG9gIrga2E

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