LOS ANGELES, CA--(Marketwire - November 22, 2007) - Fur-Free Friday, the nearly 20-year-old
grassroots event, will bring a large group of animal activists to Beverly
Hills to spread the message that people should not wear or buy fur.
Demonstrators will march and chant to convey this message during "the
busiest shopping day of the year." The march will include a visit to
Neiman Marcus, one of the country's largest luxury retailers of fur
garments.
Protesters will carry posters and banners through the streets of Beverly
Hills and educate the public with anti-fur brochures. LCA's Animal News
Van will accompany marchers while showing educational footage on video
screens promoting cruelty-free fashion and educating fur retailers and
consumers about the horrors of the fur trade.
Fur-Free Friday was organized originally in 1986 by grassroots activists;
this holiday march has grown to be one of the most widely attended annual
demonstrations of the animal rights movement. LCA spearheads the Los
Angeles march.
Demonstrators are available for interviews during the march.
WHEN: Friday, November 23, 2007, 11:00 AM - 2:00 PM
WHERE: Beverly Gardens Park, Beverly Hills
(North side of Santa Monica Blvd at Rodeo Drive)
SPEAKER: Rikki Rocket (drummer for the band Poison) - LCA Spokesperson
Last Chance for Animals (LCA), a national animal rights organization based
in Los Angeles, has been active for more than two decades. Founded and led
by animal expert, author and actor, Chris DeRose, LCA fights for the rights
of animals by conducting investigations that expose animal cruelty,
launching public awareness campaigns, pushing animal friendly legislation
and helping prosecute animal abusers. For more information, visit
www.LCAnimal.org.
Contact: Lisa Beal, Campaigns Director, LCA (818) 681-3672,
lisa@lcanimal.org
For press inquiries, please contact Eileen Koch @ Eileen Koch & Company,
310.441.1000 or email Eileen @
Eileen@eileenkoch.com. Please visit
www.eileenkoch.com
Contact Information: For press inquires, please contact:
Eileen Koch
Eileen Koch & Company
310.441.1000
Eileen@eileenkoch.com
www.eileenkoch.com