December 01, 2009 13:25 ET

Appirio Chooses VMG to Design and Develop Training for New Professional Services Enterprise SaaS Application

Selected for Cutting Edge SaaS Training Approach

SAN FRANCISCO, CA--(Marketwire - December 1, 2009) - VMG (VelocityMG, Inc.) a pioneer in the development of customer training solutions for SaaS applications and cloud computing, has been selected by Appirio, a leading cloud solution provider, to develop customer e-learning and power user instructor-led training for Appirio's Professional Services (PS) Enterprise application.

Appirio PS Enterprise is a new Professional Services Automation (PSA) solution designed for the needs of the world's most sophisticated professional services firms, built entirely on Salesforce's cloud platform. Unlike other PSA solutions, PS Enterprise supports a services business end-to-end bridging the gap between customers, projects, employees and financials. To support the launch of PS Enterprise, Appirio wanted to build training strategies tailored to the needs of sophisticated services firms and well-aligned with the SaaS delivery model.

Appirio selected VMG for its deep understanding of the SaaS and cloud computing markets and application development models, and for VMG's renowned expertise and experience in delivering simple, profitable and scalable customer learning solutions in the technology sector. Appirio PS Enterprise launches with a full suite of customer learning modules designed and developed for Appirio by VMG.

"Training is critical for adoption and renewal, yet most traditional application training approaches are too slow, too expensive and not aligned with a subscription model," says Mike Epner, Head of Delivery for Appirio. "VMG has 'cracked the code' in designing and delivering customer learning solutions perfectly aligned with the business models of SaaS and cloud computing companies and the unique training needs of their customers."

"VMG is proud to have been selected by Appirio to develop both the customer learning strategy and customer learning product suite for Appirio's new PS Enterprise application," said Glenn Oclassen, Jr., CEO and co-founder of VMG. "Appirio has rapidly proven that they are the leading enterprise cloud solutions provider and we are thrilled to work with them."

About VMG:

VMG provides enterprise learning for the cloud computing industry. VMG products and services are perfectly aligned with the subscription business model of the SaaS and cloud sector, resulting in simple, profitable and scalable customer learning solutions. Specializing in agile training models, VMG develops, delivers and manages flexible and quickly customizable learning solutions that stay in lock-step with the rapid release cycles and adaptable customer configurations inherent to SaaS applications. VMG is laser-focused on providing world-class customer training that drives adoption and renewal of your SaaS product -- so its clients and partners can stay focused on developing and delivering the best applications in the cloud.

VMG takes its name from the sailing term Velocity Made Good, which factors speed, direction and conditions to measure true progress towards the goal. VMG helps you chart the smart course to put learning to work for your business. For more information, visit

About Appirio:

Appirio offers both products and professional services that help enterprises accelerate their adoption of the cloud. With over 2,500 customers, Appirio has a proven track record of implementing mission-critical solutions and developing innovative products on cloud platforms such as, Google Apps and Amazon Web Services. From offices in the U.S. and Japan, Appirio serves a wide range of companies including Avago, Hamilton Beach, Japan Post Network, Ltd, Pfizer and Qualcomm. Appirio, founded in 2006, is the fastest growing partner of and Google and is backed by Sequoia Capital and GGV Capital. For more information, visit

Contact Information

  • Contacts:
    Lee Richter
    Richter Communications
    Email Contact

    Beth Chmielowski
    Director, Learning Services
    Email Contact