SOURCE: Bad Ass Coffee of Hawaii

November 09, 2007 18:58 ET

Bad Ass Coffee of Hawaii Honors Its Soldiers and Veterans With a Weekend Celebration

SALT LAKE CITY, UT--(Marketwire - November 9, 2007) - In honor of Veteran's Day weekend, Bad Ass Coffee of Hawaii is thrilled at the chance to focus national attention on its Cup O' Joe Campaign, which has donated over 4,000 bags of coffee to soldiers in need since its inception.

To celebrate Veteran's Day, as well as Bad Ass Coffee of Hawaii's Buy a Soldier a Cup O' Joe Campaign (a nonprofit program that sends donated bags of coffee to soldiers overseas), free cups of coffee will be given throughout the weekend to any military personnel at the Bad Ass Coffee corporate store.

The Bad Ass Coffee of Hawaii corporate store is hosting a weekend celebration, in conjunction with FOX 13 and Big Budah, complete with Hawaiian entertainment, complimentary coffee to any military personnel, and an official Color Guard presentation.

Vice President of Marketing and Development for Bad Ass Coffee of Hawaii, Connie Alexakos, is looking forward to the weekend's events. "We are honored to have the chance to recognize and salute our soldiers, as well as the veterans that have become loyal customers of ours over the years," said Alexakos.

Getting involved with the Buy a Soldier a Cup O' Joe Campaign is easy: simply go to www.badasscoffee.com/cupojoe or stop by any Bad Ass Coffee of Hawaii store to donate a bag.

Bad Ass Coffee of Hawaii currently offers 76 franchises that are opened, purchased, or under construction throughout the United States. For more information, including catalog purchasing, current store locations, and information on franchising, please visit Bad Ass Coffee of Hawaii online at www.badasscoffee.com.

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