SOURCE: Bark Group Inc.

Bark Group Inc.

February 16, 2010 08:21 ET

Bark Group Inc. Launches Research Company Mindmetic "System" This Week

NEW YORK, NY--(Marketwire - February 16, 2010) -  Bark Group Inc. (OTCBB: BKPG), a U.S. company with a multinational client base, announced today that with its impending acquisition of a strategic equity stake in Mindmetic, and the launch of Mindmetics unique new system to measure consumers' sensorimotor, cognitive, and affective responses to marketing stimuli, Bark has advanced into being part of a $1-billion untapped research market, as Mindmetic is currently the only company in the world aiming at low cost neuromarketing technology.

This partnership will enable Bark to secure increasingly larger global brands as Bark will enable its clients to get higher ROIs on their future advertising campaigns. Bent Helvang, chairman of Bark Group Inc., states that Mindmetic is a paradigm shift in how advertising is measured and that he is very pleased to be the first company to offer this to Bark's clients starting this week. Jan Birger, CEO of Mindmetic, states that he expects that this new system will have an impact on the future revenues that Bark will be able to generate, as various types of deals can be done in the form of applying this technology to its client base in the form of getting payments based on increased capture rates and other measures.

About Bark Group Inc.
Bark Group Inc. is an award-winning, European company that delivers cutting-edge advertising and marketing campaigns to leading European businesses. Bark develops and delivers highly effective marketing campaigns on structural, strategic, and emotional and creative levels. Its integrated approach is revolutionizing the communications field while offering clients a higher return on their advertising investments. Bark's objectives are to achieve aggressive growth through acquisition and development of satellite companies around the globe, starting with Europe. The company is adamantly pursuing its ambitious goal to be ranked among the 10 best and most profitable communication companies in Europe within 4 years. For more information about Bark Group Inc. visit:

Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may," "future," "plan" or "planned," "will" or "should," "expected," "anticipates," "draft," "eventually" or "projected". You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements; projected events in this press release may not occur due to unforeseen circumstances, various factors, and other risks identified in a company's annual report on Form 10-K and other filings made by such company.

For more information about Bark Group Inc. visit or contact Stanley Wunderlich at (800) 625-2236 or

Contact Information

    Stanley Wunderlich
    Consulting For Strategic Growth 1, Ltd.
    880 Third Ave, 6th Floor
    New York NY 10022
    Telephone: (800) 625-2236 ext. 7770
    e-Fax: (646) 205-7771
    Email:Email Contact