Subaru Canada, Inc.

Subaru Canada, Inc.

April 01, 2009 13:30 ET

Best-Ever March Sales for Subaru Canada

MISSISSAUGA, ONTARIO--(Marketwire - April 1, 2009) - Subaru Canada, Inc. (SCI) is pleased to announce that it set an all-time sales record for the month of March. Total vehicle sales were up 14.6 percent over the 1,639 vehicles sold during the same month in 2008. Building on last year's record-breaking sales results, Subaru's Canadian sales are continuing to grow faster than any other Japanese manufacturer in 2009. In an industry that's down by an average of 15 percent, SCI is especially proud to report that this first quarter is the best start to Subaru sales in the company's history.

Strong sales of the third-generation Subaru Forester led to a record-breaking month, with the Forester retailing 755 units, an 88.8 percent increase over last March. Total monthly Impreza sales were also up by 15.6 percent versus last March.

With the auto show season well underway, dealers have reported a 15 percent increase in showroom traffic over last March. This month's outstanding sales results are also due, in part, to the successful recent kickoff of the All Weather Days spring sales campaign.

"We attribute our continued success to a winning combination of strategic and creative marketing, the right price and the right attitude at the dealerships, and the available inventory of our great product," said Katsuhiro Yokoyama, president and CEO of SCI. "We're glad to see that Subaru customers recognize our legendary symmetrical full-time All-Wheel Drive system and class-leading safety standards as having true value in any market."

Subaru Canada, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, the company markets and distributes Subaru vehicles, parts and accessories through a network of 88 authorized dealers across Canada.

Contact Information

  • Subaru Canada, Inc.
    Elaine Griffin
    (905) 568-4959