SOURCE: CleanPath Resources

CleanPath Resources

November 09, 2009 12:51 ET

Beverage Plus Completes European Promotion Tour for MC2 Energy Drink With US Film Stars; Enters Into Agreements for Celebrity Endorsements and Beverage Promotions

LAS VEGAS, NV and ZURICH, SWITZERLAND--(Marketwire - November 9, 2009) - Beverage Plus, CleanPath Resources Corp. (PINKSHEETS: CLNP) and FCBBI AG (Frankfurt announce our celebrity promotions. For further information, please visit our web site at

Beverage Plus completes its promotional tour with US TV and film stars Angelica Bridges ("Baywatch" and Playboy Magazine cover model) and Amy Rasimas ("Girls Gone Psycho") as well as Lauriane Gill (Ms. Switzerland 2005).

Beverage Plus, a North American-based franchise company, initializes the worldwide expansion with its MC2 energy drink. The famous US TV and film stars Angelica Bridges and Amy Rasimas from Los Angeles, CA, as well as Lauriane Gill, Ms. Switzerland 2005 and runner-up Miss Universe 2006, were ambassadors of the company in Europe.

Appearing at the NASCAR Nationwide Series race supporting the MC2 Energy Drink Ford Fusion Car are Kari Ruth, Angelica Bridges and Amy Rasimas. In addition to these women, the Company has entered into celebrity endorsement and appearance/ promotions agreements with many other TV and Film Stars including: Yasmin Canli, Iva Hasperger, Anne McDaniels, Karen McDougal (former Playboy Playmate of the Year), Erika Melahn, Ashley Murphy, Kari Ruth, Hunter Tylo (appearing over 18 years in the Emmy award winning daytime TV show "Bold and the Beautiful") and Cathea Walters.

At the present time, Beverage Plus Inc. markets its products primarily in the USA. The Company intends to distribute its products in up to 130 countries.

"We are rapidly expediting our growth strategy in the United Arab Emirates and numerous other megacities in the rest of the Middle-East," says Ron Serota, CEO of Beverage Plus, and elaborates, "We are confident in our customizing of the MC2 Energy Drink to the world-wide market. The great demand shown in China and the Middle-East for MC2 validates our plans to enter other large global markets such as Asia, Africa and Europe as well. We anticipate revenues to exceed $1 Million USD/month in 2010 and over $2 Million USD/ month in 2011."

Today, Beverage Plus is the only U.S. and Canadian franchise system offering an energy drink distribution using franchises, master licensees and area developers throughout the world. The business volume of the premium MC2 Energy Drink is expected to increase rapidly within the next several years. The product was initially introduced in the United States in 1998. Starting in 2008, the Company now receives orders from across the world for its beverages. The energy drink market has enormous growth potential because it is still in its infancy. Within its franchise system Beverage Plus Inc. offers entrepreneurs the opportunity of becoming a distributor in this promising market segment. The company supports every distributor with expert advice and a wide range of tools needed to start a new venture.

The Company:

Beverage Plus Inc. is a leading franchise company in the energy drink industry. The Company, headquartered in Zurich and located in Las Vegas, is the holder of the exclusive worldwide license for the entire beverage product line of the Missouri-based Roubi Doux Beverage Company. Besides the MC2

Energy Drink Beverage Plus Inc. distributes 38 other soft drinks worldwide.