SOURCE: Big Apple Worldwide, Inc.

November 01, 2006 08:00 ET

Big Apple Wallcovering's Next Generation Website Reaches Over 75,000 Potential Buyers

NEW YORK, NY -- (MARKET WIRE) -- November 1, 2006 -- Big Apple Worldwide, Inc. (PINKSHEETS: BPWW) is pleased to announce that its wholly owned subsidiary, Big Apple Wallcovering, Inc., has had over 75,000 potential buyers visit its website,, over the last eleven months. The website has compelled its unique visitors to view thousands of high quality products through the use of the Company's "NO MORE BOOKS™" campaign.

Big Apple Wallcovering's 21st century website consists of next generation, interactive software where architects, designers, specifiers and contractors can view and order a myriad of diverse Wallcoverings, Fabrics and Furnishings and order their samples directly. The "NO MORE BOOKS™" concept was created to save the millions of dollars in sample book, inventory, and other sales costs.

"This new concept has introduced us to over 75,000 new potential customers in the last 12 months. Those 75,000 unique visitors to our website have viewed over 650,000 pages of multiple samples," stated Bill Byron, Vice President of Big Apple Worldwide, Inc.

Big Apple Worldwide, Inc. recently announced that their wholly owned subsidiary, Big Apple Wallcovering, Inc., has received a second purchase order for the Trump Taj Mahal Hotel in Atlantic City, New Jersey. This order is part of the continuing renovation for the hotel in which Big Apple Wallcovering is a key participant.

About Big Apple Worldwide, Inc.:

Big Apple Worldwide, Inc. ( is a holding company focused on serving the hospitality and leisure market. Big Apple Wallcovering, Inc. ( is a wholly owned subsidiary of Big Apple Worldwide and has inspired the Architecture and Design community with cutting-edge design and the manufacturing of architectural wallcovering and fabrics for hospitality, private offices and commercial interiors. Big Apple Worldwide, Inc. also recently purchased Elabrient Surfaces,, which is a commercial interior design development and manufacturing company specializing in commercial wallcovering. Big Apple Travel, Inc. (, a wholly owned subsidiary of Big Apple Worldwide, Inc., is a full service travel agency and features a next generation travel salon in Orlando, Florida.

Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

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