SOURCE: Big Apple Worldwide, Inc.

August 24, 2006 09:31 ET

Big Apple Worldwide, Inc. Receives Second Purchase Order From the Historic Helmsley Park Lane Hotel

NEW YORK, NY -- (MARKET WIRE) -- August 24, 2006 -- Big Apple Worldwide, Inc. (PINKSHEETS: BPWW) and its wholly owned subsidiary Big Apple Wallcovering, Inc. announced today that the Company has received a second purchase order from the Helmsley Park Lane Hotel. This additional custom wallcovering purchase order is for the renovation of the hotel's historic lobby, the Mezzanine, and the elegant staircase leading to the Mezzanine.

"The renovation of the historic lobby will take the hotel back to a more serene time. The Helmsley Park Lane Hotel continues to be a showcase for our quality custom wallcovering," stated Neal Jablon, President of Big Apple Worldwide, Inc.

"We are thrilled to continue being a part of this renovation project. Leona Helmsley created this hotel's ageless lobby and our custom wallcovering will further enhance its already elegant atmosphere," stated Bill Byron, Vice President of Big Apple Wall Covering, Inc.

About Helmsley Park Lane Hotel:

The Helmsley Park Lane is a grand luxury 46-story hotel with panoramic view of Central Park and the New York skyline. The décor reflects the grand European style, from the majestic ballroom to the intimate lobby. Located on Central Park in the midtown business district, the hotel is just steps from Fifth Avenue shopping, Broadway theaters, Museum Mile, Radio City, and Lincoln Center.

About Big Apple Worldwide, Inc.:

Big Apple Worldwide, Inc. ( is a holding company focused on serving the hospitality and leisure market. Big Apple Wallcovering, Inc. ( is a wholly owned subsidiary of Big Apple Worldwide and has inspired the Architecture and Design community with cutting-edge design and the manufacturing of architectural wallcovering and fabrics for hospitality, private offices and commercial interiors. Big Apple Worldwide, Inc. also recently purchased Elabrient Surfaces, LLC, which is a commercial interior design development and manufacturing company specializing in commercial wallcovering. Big Apple Travel, Inc. (, a wholly owned subsidiary of Big Apple Worldwide, Inc., is a full service travel agency and features a next generation travel salon in Orlando, Florida.

Safe Harbor: This release includes forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 27E of the Securities Act of 1934. Statements contained in this release that are not historical facts may be deemed to be forward-looking statements. Investors are cautioned that forward-looking statements are inherently uncertain. Actual performance and results may differ materially from that projected or suggested herein due to certain risks and uncertainties including, without limitation, ability to obtain financing and regulatory and shareholder approval for anticipated actions.

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