SOURCE: Big Apple Worldwide, Inc.

January 16, 2008 10:14 ET

Big Apple Worldwide Sets Goal to Benefit the Make-A-Wish® Foundation

NEW YORK, NY--(Marketwire - January 16, 2008) - Big Apple Worldwide, Inc. (PINKSHEETS: BPWI) is pleased to announce that its subsidiary, Big Apple Wallcovering, Inc., will contribute five percent of its sales over a 90-day period to the Make-A-Wish® Foundation of Central and Northern Florida. Big Apple Worldwide is cooperating with several of its affiliated companies with the overall goal to raise $50,000 to help the Foundation fulfill the wishes of children with life-threatening illnesses.

Big Apple Worldwide's subsidiary, Big Apple Travel, Inc., was recently named the exclusive international travel agency of the Make-A-Wish Foundation of Central and Northern Florida. The title gives Big Apple Travel the responsibility of booking travel arrangements for kids who have been granted their lifelong wish. Big Apple Travel kicked off its involvement with a generous donation to the Foundation, and set up a travel fund enabling visitors to donate directly to the Foundation by calling 866-446-2333.

"The Make-A-Wish Foundation of Central and Northern Florida is a very important organization to us. The Foundation makes a big difference in the lives of many young people and helps to inspire them in their fight against illness. We have seen the results that Make-A-Wish can have on a young person and we feel privileged to do our part," stated Neal Jablon, CEO and President of Big Apple Worldwide, Inc.

About the Make-A-Wish Foundation of Central and Northern Florida:

The Make-A-Wish Foundation of Central and Northern Florida (www.wishcentral.org) serves 54 counties with more than 1,000 Make-A-Wish volunteers. It serves children from 2 1/2 to 18 years old with life-threatening medical conditions, and has fulfilled more than 2,700 wishes. The Foundation is committed to ensuring that it never has to decline a qualified wish referral, nor limit the scope of a child's imagination for his/her wish due to the lack of funds.

About Big Apple Worldwide, Inc.:

Big Apple Worldwide, Inc. (www.bigappleworldwide.com) is a holding company focused on serving the hospitality, leisure and retail market. Big Apple Wallcovering, Inc. (www.bigapplewallcovering.com) is a wholly-owned subsidiary of Big Apple Worldwide and has inspired the Architecture and Design community with cutting-edge design and the manufacturing of architectural Wallcovering and fabrics for hospitality, private offices and commercial interiors. Big Apple Wallcovering now enters the retail industry, placing its "NoMoreBooks™" Kiosks into Major Retailers across the country. Big Apple Worldwide, Inc. also recently purchased Elabrient Surfaces (www.elabrient.com), which is a commercial interior design development and manufacturing company specializing in commercial Wallcovering. Big Apple Travel, Inc. (www.bigappletravel.com), a wholly-owned subsidiary of Big Apple Worldwide, Inc., is a full-service travel agency and features a next generation travel salon in Orlando, Florida.

Safe Harbor Act: This release includes forward-looking statements made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 that involves risks and uncertainties including, but not limited to, the impact of competitive products, the ability to meet customer demand, the ability to manage growth, acquisitions of technology, equipment, or human resources, the effect of economic business conditions, and the ability to attract and retain skilled personnel. The Company is not obligated to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

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