SOURCE: BigBand Networks, Inc.

November 24, 2008 05:30 ET

BigBand Networks Prepares for First International Deployment of Switched Digital Video

Integration With Middleware Vendor Alticast Paves the Way for the Deployment of Switched Digital Video in Korea

REDWOOD CITY, CA--(Marketwire - November 24, 2008) - BigBand Networks, Inc. (NASDAQ: BBND), a leader in digital video networking, announced today that it has added functionality to its switched digital video solution in preparation for deployments by Korean cable operators. Additionally, BigBand has completed qualification of its switched digital video (SDV) solution and SDV client software from Alticast, a provider of interactive TV middleware, with its headquarters in Seoul, South Korea.

"An ability to implement SDV in Korea represents a major milestone for BigBand Networks and paves the way for the first SDV deployments outside North America," said David Heard, BigBand's chief operating officer. "The potential for SDV in international markets is significant, both in terms of economics and the number of viewers that will benefit from the richer choices of HDTV and long-tail content that the solution enables."

According to In-Stat, a market research firm, the worldwide market opportunity for switched digital video market equipment, software and services is expected to exceed US $1B in 2012. In-Stat forecasts that Asian deployments of SDV will grow at an average rate of 85% for the next four years, reaching $212M by 2012.

"Switched digital video is a cost-effective way for service providers to begin offering virtually unlimited amounts of HD and SD programming," said Gerry Kaufhold, principal analyst for In-Stat. "First proven by operators in North America, BigBand's SDV solution is now entering an era of international deployments."

BigBand's SDV solution has been deployed, or is in the process of being deployed, by six of the top 10 service providers in North America, across 30 systems that pass more than 17 million households. BigBand SDV is already interoperable with five electronic programming guides and has been or is in the process of being deployed in Cisco, Motorola and DVB-based conditional access systems. The integration with Alticast, a leading provider of middleware for interactive video services, along with other product developments by BigBand, prepares BigBand SDV for deployment in Korea and worldwide.

"Alticast envisions the joint effort with BigBand Networks to be a strategic and significant market opportunity," said Il Hyung Kim, executive vice president of marketing at Alticast. "As cable operators adapt to market demands for more diverse quality services and high definition services, BigBand's SDV solution presents tremendous opportunities for Alticast and BigBand on a global scale."

BigBand's SDV solution is designed to provide the capacity needed for bandwidth-intensive services such as HDTV by enhancing the efficiency of bandwidth and network resources that cable operators use to provide digital programming. While BigBand SDV represents a cost-effective way to expand program lineups, the technology also introduces possibilities for further value enhancements, such as the capability to deliver video services that are increasingly personalized.

Visit http://www.bigbandnet.com/index.php/sol_switch_dv.html for more information on BigBand Networks' switched digital video solutions or email us at info@bigbandnet.com

About BigBand Networks

BigBand Networks, Inc. (NASDAQ: BBND) provides broadband service providers with innovative network solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand's video networking platforms that are built to enable efficient and reliable delivery across a wide range of services, including digital TV, high definition TV, advanced advertising, video-on-demand and interactive TV. BigBand Networks' customers include more than 200 service providers, including seven of the ten largest service providers in the U.S., and leading cable and telco service providers in North America, Asia, Europe and Latin America. BigBand Networks is based in Redwood City, Calif., with offices worldwide. For additional information about the company, please call +1.650.995.5000, email info@bigbandnet.com or visit www.bigbandnet.com.

BigBand Networks' brand and product names are service marks, trademarks or registered trademarks of BigBand Networks, Inc. in the United States and other countries. All other marks are the property of their respective owners.

This release contains "forward-looking statements" as defined under the U.S. Federal Securities Laws, including the Private Securities Litigation Reform Act of 1995 and is subject to the safe harbors created by such laws. Forward-looking statements may relate to, but are not limited to the functionality, programming potential and other potential benefits to be derived by our customers from the use of the BigBand's switched digital video solution, and the benefit of an integration with Alticast, forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: rapid technological change that can adversely affect the demand for BigBand's products, design flaws in BigBand's switched digital video solution, shifts in customer demand, shifts in strategic relationships, delays in BigBand's ability to deliver or decisions to discontinue its products and services, or announcements by competitors. These and other risks may be detailed from time to time in BigBand's periodic reports filed with the Securities and Exchange Commission, copies of which may be obtained from www.sec.gov. BigBand Networks is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Information contained in our website is not incorporated by reference in, or made part of this press release.

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