Brand Neue Corp.
OTC Bulletin Board : BRNZ

Brand Neue Corp.

August 27, 2010 08:30 ET

Brand Neue Corp. Expands Green Platform;

Introduces InteLEDgent™ Lighting Division to Supply Utility and Technical LED Products

BENTONVILLE, ARKANSAS--(Marketwire - Aug. 27, 2010) - Brand Neue Corp. (OTCBB:BRNZ) ("Brand Neue" or the "Company") today announced the addition of the InteLEDgent(TM) Lighting Solutions division ("InteLEDgent") to its offering of Brand Neue Innovations. The InteLEDgent division was formed in response to demand for a variety of task and applications specific, specialized technical LED lighting products and solutions, as well as utility grade LED products for commercial, industrial, agricultural and military use domestically and abroad. 

The Company entered the LED lighting sector initially as an exclusive sales agent and distributor for Luma Vue LED Lighting, designers and manufacturers of state-of-the-art LED tubes, bulbs and accessories for consumer, commercial and industrial use. Through InteLEDgent, Brand Neue will expand their range to include utility grade, technical, and task-specific LED products and systems to service clients globally, and also to enter new and emerging markets.

"We were pleasantly surprised by the number and variety of inquiries from users and manufacturers of specialized LED lighting solutions that we received from all over the world," says Kevin LaBranche, Manager of Sales and Distribution for Brand Neue. "It became clear to us that if we were to become the one-stop LED solution for customers of our mainstream ultra-green, high-quality LED tubes, floods, bulbs and accessories, we had to broaden our range to include entry-level and highly specialized offerings."

For more details on InteLEDgent Lighting Solutions or to speak with a Company representative, please contact Brand Neue Sales.

For more information regarding Brand Neue, please contact Brand Neue Investor Relations at 1.866.922.7972 or visit

To receive Company news as it crosses the wire, simply contribute your email address to the News Signup module found on the homepage of the Company website at To request investor or product information, please use the Request Information form on the Brand Neue website. To submit an idea or product for consideration by Brand Neue executives, please use the confidential Innovation Submission form on the Brand Neue website.

About Brand Neue Corp.

Brand Neue Corp. is a product innovation company trading over the counter on the OTCBB under the symbol BRNZ. Brand Neue executives and advisors have more than 300 years of retail, global sourcing and brand experience and together, are committed to globally sourcing, developing, marketing, licensing and distributing innovative new products to retail, manufacturing and industrial application clients worldwide. InteLEDgent(TM) Lighting Systems is a division of Brand Neue's wholly owned Canadian subsidiary. For further information, please contact the Brand Neue office at 1.866.922.7972 or visit

Forward Looking Statements

This current report contains "forward-looking statements", as that term is defined in Section 27A of the United States Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Statements in this current report, which are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future.

Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainty of financial estimates and sales projections, industry trends, the competitive and regulatory environment for start up companies, stock market conditions, unforeseen technical difficulties and our ongoing ability to operate a business and obtain financing. These forward-looking statements are made as of the date of this press release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements.

Although we believe that our beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurances that such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the Company's annual report on Form 10-K, quarterly reports on Form 10-Q and other periodic reports filed from time-to-time with the Securities and Exchange Commission pursuant to the Securities Exchange Act.

Contact Information

  • Brand Neue Corp.
    Barry Forward
    Corporate Communications