SOURCE: BrightShare

January 10, 2008 08:25 ET

BrightShare Poised to Be the Go-To Network for Online Casino Affiliates

2008 Strategy Aims to Set New Standards in Online Casino Affiliate Marketing

LONDON--(Marketwire - January 10, 2008) - BrightShare (www.brightshare.com), a leading online and mobile affiliate network in the interactive casino market, announced the goal of its 2008 strategy is to make bold changes and lift the industry standards to new levels. In effort to achieve this goal, BrightShare will be putting a large emphasis on launching an even better affiliate software and making significant improvements to its client casino offers.

BrightShare, which was recently nominated for the "Best Overall Affiliate Program" at the upcoming CAP Awards (www.capawards.com), works exclusively with the Jackpot Factory Group and its successful casinos.

Lloyd Apter, Program Manager of BrightShare, commented, "Being nominated at the CAP Awards is a true testament of everyone's hard work, including our affiliates who are an integral part of our success. In 2008, we will continue to shine and are working with the Jackpot Factory now on a number of exciting opportunities that will be launching over the course of the next few months."

Things to look out for this year from Brightshare are: a new mobile program and reporting, new exciting offers for the main casino brands, more languages, and additional revenue channels. BrightShare is nearing the launch of a totally new affiliate software with unlimited flexibility in terms of affiliate earnings model creation that will allow affiliates to optimize their efforts.

"We're focused on bottom line results, and are committed to being the best all around affiliate program in the online casino world," said Apter. "BrightShare's down-to-earth affiliate partnership approach includes the recent addition of a live chat feature, which will be followed up with additional support channels, so that our affiliates can get answers in the quickest way possible."

About BrightShare

Founded in 2002, the BrightShare Network is a leading online casino affiliate program, and offers among the highest commission levels in the industry. BrightShare works exclusively with the Jackpot Factory Group and is fully devoted to the success of its affiliates. For more information, please visit us at www.brightshare.com.