SOURCE: Brightidea Inc.

Brightidea Inc.

April 06, 2010 09:00 ET

Brightidea Partners With Crowdcast to Bring Best-in-Class Prediction Market Solutions to Enterprise Innovation Management

New Joint Service Offers Complete, Collaborative, Innovation Platforms That Incorporate Game Mechanics, Help Companies Identify and Execute Their Next Big Idea

SAN FRANCISCO, CA--(Marketwire - April 6, 2010) -  Brightidea, the leader in on-demand innovation management solutions, today announced its partnership with Crowdcast, the leading provider of collective intelligence and prediction market solutions. This partnership will increase the competitive advantage of Brightidea's customers by providing better decision-making tools that leverage Brightidea's expertise in idea management with Crowdcast best-in-class prediction market solutions, which combine to form the most comprehensive, powerful set of innovation management tools available.

Matthew Greeley, CEO of Brightidea, stated, "Our partnership with Crowdcast combines the top solutions in two areas of business management, innovation and prediction markets. We are constantly looking to partner with the best in order to add value to our existing suite of products, and allow our customers to better manage knowledge and make superior business decisions." 

Crowdcast is a crowd forecasting solution that enables companies to understand the true state of their businesses by tapping the wisdom of their employees and partners. For the participants, it's like a game, where they are rewarded for accurately forecasting key events and metrics. For executives, Crowdcast presents a rich source of unbiased insight about what is most likely to happen.

"Brightidea and Crowdcast are complimentary solutions that will help companies move seamlessly straight from ideation to execution," said Mat Fogarty, CEO of Crowdcast. "We can now help companies collect and prioritize innovative concepts and provide the forecasting metrics that help them execute concrete ideas."

The partnership fully integrates Crowdcast with Brightidea's full suite of innovation solutions, arming management with quantifiable hard data that gives predictions on important ranking metrics such as revenue potential, market penetration, overall likelihood of success, on a single idea or by groups of ideas and campaigns. 

This announcement comes shortly after the launch of Crowdcast's new executive enterprise-level dashboard that allows a company to track predictions and compare them against official corporate targets. To learn more about how Brightidea integrates with Crowdcast, please contact a Brightidea Representative.

About Brightidea
Brightidea is the market leader in On-Demand Innovation Management. Over 300 businesses around the world use its Software-as-a-Service suite to transform their employee, partner and customer ideas into a reality. The Brightidea platform is a flexible, scalable, and standards-based system that provides end-to-end tracking of the innovation process from concept to realization. The company's software has been successfully deployed at: Adobe, Bosch, Cisco, Harley-Davidson, Experian, Emerson, British Telecom, Bristol-Myers Squibb, Honeywell, among others. Founded in 1999, Brightidea is closely held and headquartered in San Francisco, CA. For more information, please visit

Copyright (c) 2010 Brightidea, Inc. All rights reserved. Brightidea and the "Power of Innovation" logo are registered trademarks of Brightidea, Inc., and Brightidea owns other registered and unregistered trademarks. Other names used herein may be trademarks of their respective owners.

About Crowdcast
Crowdcast is the leading provider of collective intelligence solutions that help companies make better-informed decisions. Through its patented knowledge aggregation platform, Crowdcast allows stakeholders to harness the knowledge of employees, customers, and partners and translate it into accurate and insightful business forecasts. Fortune 1000 companies rely on Crowdcast to improve project and portfolio management and to uncover and mitigate strategic risk. For more information, visit

Follow Crowdcast on Twitter:
Read the Crowdcast blog:

Contact Information

  • Media Contacts:
    Janelle Noble
    Brightidea Inc.
    (646) 502-7916
    Email Contact