SOURCE: Marketwire

June 04, 2007 07:55 ET

CCNMatthews Now Called Marketwire

ORLANDO, FL--(Marketwire - June 4, 2007) - NIRI ANNUAL CONFERENCE -- Market Wire, a full-service newswire provider, and its parent company, CCNMatthews, a leading distributor of news releases, multimedia content and photos to the media and investment communities worldwide and a dominant force in the communications industry for the past 25 years, announced today that the companies are re-branding under the name Marketwire. The decision to re-brand under the Marketwire name is a result of extensive research commissioned by CCNMatthews and underscores the company's global strategy.

The two companies have been operating as one for the past year; however, each has done so under its respective name -- CCNMatthews in Canada and Market Wire in the United States. Having now evaluated and merged the best of both brands including technologies, products and platforms, the global re-branding as Marketwire consolidates a strongly growing market position under one brand while the company continues to focus on delivering what clients want most in a news distribution partner: precision, adaptability, innovation, and simplicity. These four attributes are at the core of Marketwire's customer-centric brand, products and services.

"Simple, friendly, approachable... that's who we are," said Michael Nowlan, president and CEO, Marketwire. "Our whole focus has been and continues to be our clients and how best we might serve them. All of our innovation throughout the nearly three decades we've been in business points to one thing: leveraging the latest tools to deliver the best workflow solutions for the people who rely on us as their communication partner."

In addition to its precise news distribution, Marketwire's innovative offerings help its clients worldwide incorporate the latest new media tools, manage workflow and track effectiveness. Its core products and services include:

--  Distribution:  Whether by geographic area, special interest or
    industry, Marketwire ensures its clients' messages are delivered to the
    right audience at the right time.
--  Multimedia:  With a full suite of multimedia options, clients can
    interact with their target audiences by creating visually compelling,
    multidimensional stories with video, photos and audio, and by integrating
    new media options.
--  Media Management:  Marketwire simplifies its clients' workflow with
    media management options including access to its extensive global database
    of media and influencers, and its exclusive access to the Canadian Press
    Wire Network.
--  Monitoring:  Marketwire monitors newswires, Web portals and financial
    wires for client news, and delivers custom reports to measure their
Marketwire's new look will be on display throughout the 2007 NIRI Annual Conference, June 3 - 6 at the Grande Lakes Resort in Orlando, Fla., as well as at the 20th Annual Investor Relations Conference sponsored by CIRI, June 17 - 19 at the Fairmont Chateau Whistler in Whistler, British Columbia.

For more information on all of Marketwire's communication and news distribution solutions, please call 800-774-9473 (US), 888-299-0338 (Canada), or 44-20-7562-6550 (UK).

About Marketwire

The only fully integrated North America-based global newswire, Marketwire, Inc. is a full-service partner to IR, PR, and MarCom professionals seeking premier distribution, media management, multimedia and monitoring solutions. Marketwire's customer-centric corporate philosophy focuses on being the best by infusing every aspect of its business with the following core attributes: precision, adaptability, innovation, and simplicity.

Marketwire delivers its clients' news to the world's media and financial communities. With a reputation for technological leadership, Marketwire offers innovative products and services -- including Social Media, Search Engine Optimization, Dashboard Mobile Financial, News Dashboard coverage reports, exclusive access to networks such as the Canadian Press Wire Network, Easy IR and Easy PR workflow solutions, and more -- that help communication professionals maximize their effectiveness while ensuring accuracy and best practices. Having merged companies (Market Wire and CCNMatthews) in April 2006, and enjoying a combined history of 25 years of service, Marketwire is now majority-owned by OMERS Capital Partners, the private equity arm of one of Canada's largest pension funds. Operating 12 offices worldwide, Marketwire distributes the majority of press releases issued by publicly traded companies in Canada. For more information, visit us at

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