Canadian Tourism Human Resource Council

Canadian Tourism Human Resource Council

March 22, 2010 06:00 ET

CTHRC: Canadian Workplace Essentials (CWE) Workbook Now Available

Decoding the Values and Attitudes of the Canadian Workplace for newcomers to Canada

OTTAWA, ONTARIO--(Marketwire - March 22, 2010) - The Canadian Workplace Essentials (CWE) workbook was recently launched to help newcomers to Canada successfully navigate the unique characteristics of the Canadian workplace. Developed by the Canadian Tourism Human Resource Council (CTHRC) under the emerit Tourism Training brand, the CWE workbook evolved out of extensive research and close collaboration with the Canadian tourism sector. 

The CWE workbook contains practical tools and concrete examples of how to succeed in the Canadian workplace. The learner has the opportunity to become familiar with the nine key Canadian workplace values and attitudes as identified by tourism sector employers. Modules cover topics including non-verbal communication, demonstrating confidence, initiating conversation, asking questions, and understanding organizational culture.

A key benefit of the CWE workbook is that it is modular, which enables trainers to tailor the program to the specific needs of the group that they are working with. The flexible format saves time because learners can skip the values and attitudes that they are familiar with and trainers can focus on strengthening areas that need improvement. 

To support CWE trainers, the CTHRC has developed an accompanying trainer's guide. Carefully selected background information, instructional strategies, examples, and activities are provided to ensure the trainer can deliver interesting and high impact training.

The CWE program aims to give employers the confidence to source, recruit, and retain workers who do not have Canadian work experience. The program was initially designed to complement the CTHRC's Tourism Essentials (TOE) program, which trains participants in the skills, attitudes, and behaviours that tourism-sector employers expect from entry-level and frontline workers. After successfully piloting the CWE workbook in 2009, it was clear that the CWE can exist as a stand-alone program. 

Developed for the industry, by the industry, the CWE workbook is the first of its kind for the Canadian tourism sector. The CWE workbook and the trainer's guide are available through tourism education councils across the country (

About the Canadian Tourism Human Resource Council (CTHRC)

The Canadian Tourism Human Resource Council (CTHRC) is a national organization that facilitates and coordinates human resources development activities which support a globally competitive and sustainable Canadian tourism sector. The Council conducts labour market research (, offers training and recognition under the emerit tourism training brand (, promotes the advantages of working in the sector through Discover Tourism (, and helps identify companies with positive HR practices through its employee-rated Employer of Choice program.

Contact Information